Preview

Benefits of Formal Strategic Planning Will Be Very Limited Due to the Uncertain and Dynamic Environment

Powerful Essays
Open Document
Open Document
2105 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Benefits of Formal Strategic Planning Will Be Very Limited Due to the Uncertain and Dynamic Environment
Benefits of formal strategic planning will be very limited due to the uncertain and dynamic environment

Introduction
Will the benefits of strategic planning overcome the uncertain environment has been argued for a long time. Strategy decides the long-term direction of an organization and scopes its activities. The benefits of strategic planning have helped many companies succeeded in today’s competitive environment. But more companies failed due to the uncertainty of the environment. This essay will present a clear thought about the benefits of strategic planning will be very limited due to the uncertain and dynamic environment.

Nature of traditional strategic planning tools
Strategy is the direction and scope of an organization over the long term, which achieves advantage in a changing environment through its configuration of resources and competences with the aim of fulfilling stakeholder expectations ( Johnson and Scholes, 1999).
Strategy decides the long-term direction of an organization and scopes its activities. Take Yahoo in 2006 as an example. Yahoo was losing its advantage to the fast-growing companies such as Google. Strategy helps to take advantages for Yahoo to overcome this competition. It fits organization to position itself in the competitive environment and exploits the strategic capability of an organization, in terms of its resources and competences, to provide competitive advantage and yield new opportunities as well.
Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy. In order to determine the direction of the organization, it is necessary to understand its current position and the possible avenues through which it can pursue a particular course of action.
We will explain strategic planning better by looking at GE. In exploring the evolution of strategic planning we first define the term, as its meaning and usage varies

You May Also Find These Documents Helpful

  • Satisfactory Essays

    Rize Documentary

    • 528 Words
    • 3 Pages

    So what is Strategy? Strategy is how an organization matches its own capabilities with the opportunities in the marketplace to accomplish its objectives.…

    • 528 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    Mgt 498 Week 1

    • 699 Words
    • 3 Pages

    In order for strategic management to work, the business must have a complete understanding of its current state and what elements may or may not affect the position of the company. Having a complete understanding of the strategic plan and how internal and external factors can affect the current position of the company will help. For example, political, legal and even social climates have changed a great deal over the past couple of decades. With laws changing and new regulations that businesses’ must follow, it is important to have the position of the plan in line with all laws and regulations not only within the state that your business is in but also with any state the business may do business within. Having a clear idea of what forces may affect the business and knowing what threats exist when making or putting a plan in place, will help the strategic plan be successful (The "Strategic Management Of British Airways Company," 2010).…

    • 699 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Capstone

    • 2583 Words
    • 11 Pages

    Strategy may be defined as the art and science of formulating and implementing visions and plans to achieve specific goals. As a successful manager and business leader you will be required to make intelligent decisions as you help to create and execute your organization's strategic plans.…

    • 2583 Words
    • 11 Pages
    Powerful Essays
  • Satisfactory Essays

    A strategy is a pattern or plan that integrates an organization’s major goals, policies, and action sequences into a cohesive whole.…

    • 1615 Words
    • 9 Pages
    Satisfactory Essays
  • Good Essays

    Strategic Plan Overview

    • 1043 Words
    • 5 Pages

    Strategic planning examines all business aspects and is more than envisioning the future, because it requires setting goals and establishing critical success factors and actions necessary to reach those goals. Goals and actions are tactical plans updated annually or semi-annually to track progress. Strategic plans are made according to each company’s process. Some complete the process every few years, whereas others prefer a five-year interval. Some companies plan a five-year timeframe, whereas others set longer timeframes. In any case, implementation and tracking are never-ending responsibilities for management and employees.…

    • 1043 Words
    • 5 Pages
    Good Essays
  • Satisfactory Essays

    In business, strategy relates to the game plan that is used to achieve all the goals that have been set for the organization. Strategy helps to not only achieve long term goals but also tends to give organizations the tools to achieve and maintain a competitive edge over their counterparts in the industry.…

    • 528 Words
    • 3 Pages
    Satisfactory Essays
  • Powerful Essays

    Adrian Haberberg and Alison Rieple (2008) define strategy as a set of intentional or inadvertent set of actions through which an organization develops the required set of resources, efficiently targets valuable customers, meets financial targets and competes effectively. These strategic decisions drive the long -term direction of the organization, the scope of its activities, help gain advantage over competitors, and address changes in the business environment.…

    • 1012 Words
    • 5 Pages
    Powerful Essays
  • Powerful Essays

    There are many devised explanations of strategy and one solid definition is hard to find. Johnson (2005) identifies strategy as 'the direction and scope of an organization over the long term' and also suggests the way a strategy is implemented depends very much on the industry they are in and what the vision is for an organization.…

    • 2756 Words
    • 10 Pages
    Powerful Essays
  • Best Essays

    Organisational strategic planning process: Strategy is a careful long-term action plan towards the goal. According to the today’s high competition in business environment, the large…

    • 3221 Words
    • 13 Pages
    Best Essays
  • Powerful Essays

    To complement this definition, Johnson and Scholes define it as follows: “Strategy is the direction and scope of an organization over the long term: which achieves advantage for the organization through its configuration of resources within a changing environment, to meet the needs of markets and to fulfill stakeholder expectations”.…

    • 2303 Words
    • 10 Pages
    Powerful Essays
  • Better Essays

    Strategic planning

    • 4378 Words
    • 22 Pages

    Strategic planning can be defined as “the process through which the guiding members of an organisation envision its future and develop necessary and operations to achieve that future” (Goodstein, 1993). Academicians argue that the process of planning is not made in isolation but need a strategic review of external environment and an analysis of internal environment to formulate corporate strategies.…

    • 4378 Words
    • 22 Pages
    Better Essays
  • Good Essays

    Chevy Volt

    • 579 Words
    • 3 Pages

    The nature of strategic plan is effective to the current situation but when the external environment or trend change, strategic plan should be changed and adapt to the external factor as well.…

    • 579 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Executive Summary In Strategic Planning in a Turbulent Environment: Evidence from the Oil Majors, Robert Grant looks at the characteristics of strategic planning systems of large, multinational firms in an attempt to provide insight into whether and how companies plan. Using in-depth case studies of the planning systems of eight of the world’s largest oil companies, Plant shows that strategic planning continues to play a key role in the management systems of large companies. His analysis identifies the fundamental changes in the nature and role of strategic planning over the past two decades. In response to the difficulties faced in tumultuous and unpredictable environments, he notes that strategic planning processes have become more informal, less staff driven, and more decentralized and strategic plans have become less specific, more goal focused, and shorter term. According to Grant, the role of strategic planning systems within company management has changed too as it has become less about detailed planning and more a method for organization and performance managing. Through interviews with company personnel, he came up with three trends common to all eight companies: shortening time horizons, a shift from detailed planning to strategic direction, and increased emphasis on performance planning (Grant 2003, p. 508). Despite the successful change of strategic planning systems to unstable environments, the study shows the effectiveness of companies’ strategic planning may also have deteriorated. Evidence of this includes the limited impacts of strategic planning processes on the quality of strategic decisions and little proof that the systems were actually beneficial to strategic innovation. Critical Article Review The company I have chosen for my critical article review is Royal Dutch Shell. Using Grant’s data on Shell’s strategic planning practices during the late 1990s, I will examine how the key points of the paper relate to the…

    • 1390 Words
    • 6 Pages
    Powerful Essays
  • Good Essays

    4. Adapted from Johnson, Scholes and Whittington (2008): Strategy is the long term direction and scope of the organization which achieves competitive advantage in a changing environment through its configuration of resources and competencies with the aim of meeting stakeholder objectives.…

    • 1600 Words
    • 7 Pages
    Good Essays
  • Satisfactory Essays

    Definition of Strategy

    • 345 Words
    • 2 Pages

    Definition of Strategy: The term “strategy” is usually used in two perspectives. As an adjective assigning particular important to some actions, activity or process, it is possible to speak of strategic management, strategic planning or decision making. These are all dreams to be activities, which are essential to the organization existence. It can also be used as a noun, to describe a path way along which the organization moves towards its goals or objectives.…

    • 345 Words
    • 2 Pages
    Satisfactory Essays