Corporate social responsibility

In the recent history, corporate social responsibility became one of the standards that companies are trying to achieve. According to Reference for business (ND), corporate social responsibility (CSR) can be defined as "economic, legal, ethical, and discretionary expectations that society has of organizations at a given point in time". Moreover, there are several key principles of CSR that have importance to the stakeholders. Stakeholders can be defined as “individuals or groups how depend on the organisation to fulfil their own goals and on whom, in turn, the organisation depends” (Johnson, Scholes and Whittington, ND, cited in March, 2012). The aim of this essay is to demonstrate the key principles of CSR and explain their importance for stakeholders by evaluating how far Starbucks has achieved these principles.

This essay consists of four main parts depending on the stakeholders. Firstly, it will give a brief background about Starbucks and discuss the key principles briefly as well. Next, it will explain how far Starbucks is ethically caring about their consumers. Then, it will show how far the company is ethically and philanthropically responsible for the community. After that, it will explain how far Starbucks is ethically responsible to the environment. Finally, it will discuss how Starbucks is dealing with workers in terms of legal responsibilities

According to Harnrungchalotorn and Phayonlerd (ND), Starbucks is a coffee company which offers three types of products which are food, drinks and nutrition. This business was run by the respect from its customers and neighbours. Moreover, Starbucks was nicknamed by the shared planet because of their ethical and environment sourcing and community involvement. Furthermore, this business is encouraging ethical business activities and maintaining legal compliance (IBID).
Nowadays, companies are trying to achieve the criteria of the CSR key principles in terms of stakeholders in order to be a socially

References: Balakrishnan, A. (October 2008), ' 'Starbucks wastes millions of litres of water a day ' ', Available at: http://www.guardian.co.uk/uk/2008/oct/06/water.drought [Accessed on 6 March 2012] Collinson Starbucks, (2010b), Starbucks Global Responsibility Report, ' 'Energy & Water Conservation ' ', Available at: http://www.starbucks.com/responsibility/learn-more/goals-and-progress/energy [Accessed on 8 March 2012] Vijayaraghavan , A