Preview

Mcdonald's a Good Image with Bad Ethics

Powerful Essays
Open Document
Open Document
2099 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Mcdonald's a Good Image with Bad Ethics
McDonald’s
A Good Image with Bad Ethics

By: Annette Annette
MGT 112-500
09 December 20011
Introduction:
McDonald’s is the company that I have chosen to research on their ethical choices. McDonald’s Corporation has been growing and spreading internationally for the past three decades. Although McDonald’s seems convenient, cheap, and so called clean there are many negative aspects of the business. In addition to paying their employees low wages and negatively impacting other cultures, and they also use to allow animals to be beaten and abused before being killed. McDonald’s promotes its positive image and products with greasy fries and a clown named Ronald McDonald. The unethical practices of this large fast food corporation are known but it doesn’t seem to cause anyone to look the other way. I now have read many stories and articles about how unethical McDonald’s has been in the past. And thinking about these things now makes me sick that I ate there when I was younger but, I didn’t really know any better. But I know that most of the things I found that were unethical the McDonald’s Corporation has been trying to improve on. I guess the thing that really hit home was how McDonald’s has let their slaughter houses beat the animals and let them suffer before they would eventually die. (Source #4 and Source #5) I couldn’t believe that they would let such a thing happen. I am an animal lover and it just really blew my mind that nothing was done for a long length of time.
Summary/Research:
The first McDonald’s opened in 1948 in San Bernardino, California. In 1954 owners/founders Dick and Mac McDonald signed a franchise agreement with a man named Ray Kroc. Ray Kroc was a malt machine salesman. Kroc later opened his first restaurant in Des Plaines, Illinois in 1955. By the year 1957 Kroc owned and operated 14 McDonald’s restaurants in Illinois, Indian, and California. In 1961 Kroc bought out the McDonald brothers for $2.7 million. In

You May Also Find These Documents Helpful

  • Satisfactory Essays

    <br>People that eat at McDonalds do not always realize what happened to the cow before it turned into the hamburger. Mostly the animals are living in bad conditions. Chickens get born with foot disorders. But then again I guess that the animals the produce the meat for the top class restaurants suffer the same.…

    • 719 Words
    • 3 Pages
    Satisfactory Essays
  • Powerful Essays

    Mcdonald's Non Profit Basis

    • 3923 Words
    • 16 Pages

    Eight years later; the drive-in was shut down and turned into a 9 item self-serve drive-in. By 1958, McDonald’s was already a sought out place to eat and sold their 100 millionth hamburger. In 1967, they went international and opened a McDonalds in Canada and Puerto Rico. A year later, McDonalds created and started serving their famous Big Mac’s. McDonalds celebrated their 50th anniversary in 2005 and continue to serve Big Macs, happy meals, cafe specialties, and dollar menu items to millions every day. Ray Kroc can be thanked for McDonald’s expansion. In 1955, he made McDonalds a corporation and 5 years later bought McDonalds rights. He was able to build McDonald’s in to a top franchise fast food…

    • 3923 Words
    • 16 Pages
    Powerful Essays
  • Powerful Essays

    McDonald's is the world's largest chain of hamburger fast food restaurants, serving around 68 million customers daily in 119 countries. McDonald’s is headquartered in the United States in Oak Brook, Illinois. The company began in 1940 as a barbecue restaurant operated by Richard and Maurice McDonald. In 1948 they reorganized their business as a hamburger stand using production line principles. Businessman Ray Kroc joined the company as a franchise agent in 1955. He subsequently purchased the chain from the McDonald brothers and oversaw its worldwide growth.…

    • 1437 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    Mcdonalds Case Study

    • 2283 Words
    • 10 Pages

    Kroc’s offered his services and the first McDonalds open 1955 in Chicago and by 1965 there were more than 700 sites across the United States. It wasn’t long before McDonalds caught on in several countries and today forty seven million people are being served every day and sales are at a hefty $17 billion.…

    • 2283 Words
    • 10 Pages
    Powerful Essays
  • Good Essays

    Kroc pitched his vision of creating McDonald’s restaurants all over the U.S. to the brothers. In 1955 he founded the McDonald’s Corporation, and 5 years later bought the exclusive rights to the McDonald’s name. By 1958, McDonald’s had sold its 100 millionth hamburger.…

    • 778 Words
    • 4 Pages
    Good Essays
  • Good Essays

    McDonald’s has affected society in several ways including the impact to the overall health of Americans. At first, Americans did not care about the nutrition facts or the sanitary of the food they were eating, but soon started to concern themselves with what was really inside of this fast food. Previously McDonald’s did not have any nutrition facts available in the physical restaurant, only on the internet. McDonald’s did this to hide the reality that their food was not as good as they advertised. Some unique people took it to themselves to bring awareness to this issue so it could be resolved.…

    • 814 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    b. McDonald’s was started in the 1940s as a BBQ restaurant owned and operated by Richard and Maurice McDonald’s in California, U.S.A. The McDonald’s franchise was not established until 1955, when man by the name of Ray Kroc opened the ninth McDonald’s restaurant in Des Plaines, Illinois. By 1961, McDonald’s filed trademark for the company name and “drive-thru” service. Ray Kroc eventually forced the McDonald’s brothers out of the business and successfully spread the company throughout the world. Today, McDonald’s is an international sign of globalization.…

    • 1472 Words
    • 6 Pages
    Powerful Essays
  • Good Essays

    Mcdonald's Controversy

    • 534 Words
    • 3 Pages

    Unfortunately, no one can control what is said on social media sites by other people. There is no filter on the internet. Anyone can log on, and trash you/your business without your permission and without consequence. It would be wrong to say that McDonalds is completely innocent in all of this, but no business deserves to receive that much ridicule in an attempt to promote their food. The company has received a lot of this type of attention in the last decade. Thanks mostly to “Supersize Me,” many of the unsanitary and immoral practices have been exposed. This played a huge role in their sales and sales approach for a number of years. The company had to recover from the horrible image the documentary had made them out to be. Nutritional facts have since then been included on the menu with every item. They have also started offering much healthier options and promoting the fact that their meats and veggies are all…

    • 534 Words
    • 3 Pages
    Good Essays
  • Good Essays

    McDonald’s is a global fast food restaurant chain which can trace it’s roots back to humble origins. Originally started in 1940 as McDonald’s Bar-B-Q by brothers Dick and Mac McDonald, the restaurant was eventually bought out by Ray Kroc, the founder of the modern McDonald’s Corporation. Kroc was originally a franchisee who became a pioneer of the fast food industry by aggressively expanding the business into all parts of the country and the globe until his death in 1984. Today there are over 34,000 McDonald’s restaurants in 119 countries. The company employs over 1.8 million people and serves approximately 69 million people each day.…

    • 658 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Everything they don't want you to know." Some of the claims were libelous or blown out of proportion; such as a claim that McDonald's tortures animals and uses lethal poisons to destroy the Amazon rain forest, but many of the claims were more realistic and tactful. Some people view McDonald's as a powerful multinational corporation that will in the long run hurt the people. A new business is usually a good thing for a particular location because it provides goods, services, and jobs. McDonald's, however, shifts the capital to another country so that the local people see none of the benefits and has no fidelity to any nation, workers, farmers, or consumers. McDonald's opposes labor unions and doesn't provide great pay or room for advancement. They do however provide immediate jobs for those with no experience. They also give the public a meal quicker and cheaper than most any traditional restaurant. This leaves no business for the average Joe trying to make a living for himself and perhaps a family. The average restaurant owner cannot afford to sell food for the same or better price than McDonald's because he buys in relatively small quantities as opposed to the McDonald's corporation who buys in such bulk and is so efficient…

    • 1555 Words
    • 7 Pages
    Powerful Essays
  • Good Essays

    Ray Kroc was a multi-mixer salesman who sold the McDonald brothers milk shake mixers. When Kroc met the brothers, he found two men running a small but successful restaurant that thrived by having a limited menu. The limited menu allowed them to concentrate on quality and customer service. Kroc had the idea to take the Speedee Service concept and open restaurants nationwide. In 1955, partnering with the McDonald Brothers, Kroc founded the McDonald's Corporation and opened the first franchise in Des Plaines, Illinois. In 1961 he bought the exclusive rights to the McDonald's name for 2.7 million dollars. (http://www.mcspotlight.org)…

    • 6191 Words
    • 25 Pages
    Good Essays
  • Good Essays

    Mcdonalds History

    • 1236 Words
    • 5 Pages

    The very first Mcdonalds was built in 1940 by Dick and Mac Mcdonald. Ray Kroc, a…

    • 1236 Words
    • 5 Pages
    Good Essays
  • Good Essays

    McDonald’s was founded in San Bernardino, CA in the year 1940 by Richard and Maurice McDonald. The two brothers sold their fast food restaurant to a milk shake salesman named Ray Kroc in the year of 1961. Kroc believed in conformity, uniformity and the ethic of mass production. Following the ethic of mass production Kroc began to use frozen beef patties and genetically-modified potatoes to ensure uniform taste.…

    • 602 Words
    • 3 Pages
    Good Essays
  • Good Essays

    How ethical McDonald is

    • 587 Words
    • 3 Pages

    However, it does a lot more unethical than ethical issues in these years. A major black mark was found in 2002 when it misled vegetarian groups that its French fries contained no meat. But in reality, beef broth was being found in the oil (Akers 2004). Another blemish was that Gibison indicated that McDonald’s doesn’t use as the raw material. Instead, without announcement, it uses genetically-modified potatoes to substitute locally grown ones to ensure the fries have the same uniform taste. Alongside this, the fast food giant has been criticized for finding a banned coloring agent—azorubin in the apple pies in Japan, 2006. However, it still claimed that Americans and Europeans didn’t get ill after eating them (Gibison). Destroying the Amazon rainforest to a large extent for the purpose of keeping the cattle was another immoral act from McDonald’s. Consequently it was being accused by an environmental group…

    • 587 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    A company has its responsibilities to its consumers, its suppliers, its employees , its shareholders as well as the local community and society in general .This article I choose KFC and McDonald’s which both are Food and Beverage industry to analyse the business ethics base on ethical theories .…

    • 1604 Words
    • 7 Pages
    Powerful Essays