LDR 531
March 16th, 2015
Dr. Timothy Glaid
Failure Analysis and Change Strategy
Businesses can succeed or fail while attempting to achieve their goals depending upon their ability to change. Google is a well know organization whose change and leadership strategies have led to their success. Leaders of unsuccessful businesses often fail to make changes that ultimately lead to failure. RadioShack is a failing organization whose leadership did not make changes to prevent the impending failure. Analysis of successful organization’s leadership, behavior, structure, and culture could be used as a reference to changing of failed businesses. The following paper will analyze reasons for success and failure …show more content…
RadioShack relies on its vision to develop itself and expand its business. Abrahams (2007) agrees, “RadioShack’s vision is to demystify technology in every neighborhood in America”.
On Friday, March 13, 2015 the RadioShack Corporation gave warning to anyone buying its stock would be quote “wasting their money” (Kilgore, 2015). This once well-known American business has only just recently announced in impending Chapter 11 bankruptcy and its inevitable closing of what was once an empire of 4,250 psychical structures. Indicators show the downfall of Radio Shack was primarily due to competition in the online market and a marketing mix that no longer meets the needs of its customers. RadioShack’s leadership did not adjust to changes in technology or to what competition was doing. Two key forces to change in organizations are technology and competition (Robbins & Judge, 2013). RadioShack should have done a better job analyzing market trends and forecasted a strategy to adjust to the evolving …show more content…
The change includes the online arena and adjusts to changes in technology. The company’s management needs to look at critical stages to assess and plan for the future. As Mintzberg, et., al (2002) argues “systems planning can make a contribution.” Some of these stages include comparing current offerings against those of new entries to the market with a focus on consumers. Continuous assessment will allow the company to redirect when plans seem not to achieve goals. “Business owners should regularly assess the competitive landscape in comparison to their offerings. With a better understanding of how a business fits into the industry at large, it 's easier to identify areas where a company can shift its focus to continue to be successful” (Parsons,