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Restructuring Blackberry Limited Case Study

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Restructuring Blackberry Limited Case Study
Restructuring Blackberry Limited

The need for change in organisations is at all time high, due to the rapid pace of information technology. Organisations are always at crossroads, knowing the must take swift action to survive the competitive society. Most organisation future depends, on the action applied, and one may have come across companies that the management actions lead to it destruction. These might be inefficiency, or lack of oversight from the management who ignored change indicator. In order to keep up with the competition, managers are tasked to change existing business traditions by driving new thinking through strategic organisational design.

As proposed by Nadler and Tushman (1999), the constant changing environment forms
…show more content…
Company share value plunged down, because the lost the battle to competitors in 2013 and rivalry companies took over the mobile market. The lost in revenue and market value saw the exiting of Douglas Fregin and Mike Lazaridis, who have been acting as co-CEO for almost 30 years (RIM, 2012). In an effort to rebirth RIM, and restore market share; John S, Chen was named CEO in 2013 with a promise to reinventing the company. As a consultant tasked with proposing, new restructure and designs to make RIM efficient and competitive in the technology industry. I think Blackberry Limited is a good candidate for reorganising, because the society and organisation needs a company that gives true privacy and security of personal data. In addition, shareholders deserve good value for their investment because they believe in that is why they invested, and it will be a shame to let them down. My motives are financial and strategic, financial by focusing on making profits for the shareholders and strategic to ensure blackberry regain competitive advantage in the technology

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