Role of It in Marketing

REVIEWING A RESEARCH PAPER

EMPLOYMENT POTENTIAL FACTORS OF THE IT INDUSTRY
An analysis with special reference to the city of chennai

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RESEARCHERS

|Mr. Muthumani. S, |Mr. Saravanan. T, |
|Assistant Professor, |Assistant Professor, |
|Dept of Management Studies, |Dept of Computer Science, |
|Satyabama University, |Kodaikanal Christian College, |
|Chennai - 600119 |Kodaikanal |

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|Name |: |Karthikeyan. K |
|Roll No |: | |
|Department |: |Computer Science |

EMPLOYMENT POTENTIAL FACTORS OF IT INDUSTRY
An Analysis with Special Reference to the city of Chennai

India is the most populated countries in the world, next only to China. Although India occupies only 2.4% of the total area of the world, it supports over 15% of the world population. Growth in infrastructure, supply of man power and proficiency in the English Language has helped India emerge as an IT Service center in the whole world. Apart from these factors, the support of the India Government and its provisions on the IT sector make Indian Professionals grab more employment opportunities than