Case Questions Netflix: Streaming Away from DVDs The objective of this case is to analyze the Netflix’s industry structure‚ to conduct SWOT analysis‚ and to define its competitive advantages. In addition‚ students can think about the important question ‒ whether Netflix’s growth is sustainable. The assignment is limited to 5 pages (double spaced): No introduction or conclusion. Due Date: Oct. 21 (for Lec 01)‚ Oct. 23 (for Lec 05) 1. Industry Analysis (about 2 pages) a Using Porter’s 5-Forces
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33 Question 1 33 Question 2 33 Question 3 33 Question 4 34 Question 5 34 Question 6 34 Question 7 35 Question 8 35 CAT 3 1993 36 Question 1 36 Question 1 b. 36 Question 2 36 Question 3 a. and b. 37 Question 4 37 Question 5 38 Question 6 38 Question 7a. 38 Question 7b. 39 Question 8 39 VCE CAT 3 1994 40 Question 1 40 Question 2 {criterion 2} 40 Question 3 {hardware & software compatibility} 40 Question 4 {economic and social issues} 40 Question 5 41 Question 6 41
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Netflix Case Study Table of Contents 1. Part one (A) 1.1 UK Market The home entertainment business in the UK has been evolving as the years pass by‚ but the entrance of new technologies changed completely the way of doing business in this area. The new trend of streaming and video on demand have taken the market and changed customer’s behavior creating opportunities for the companies that are willing to take a chance. Companies such as Netflix‚ have taken advantage of this
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Case #6 – Netflix’s Business Model & Strategy 1. How strong are the competitive forces in the movie rental marketplace? Do five-forces analysis to support your answer. Firms in Other Industries Offering Substitute Products There is a small amount of possibilities for substitutes. The only substitutes would be illegally obtaining the movies by downloading or streaming‚ purchasing ³bootleg´ DVD¶s‚ or waiting until the movie is aired on public or cable TV stations. Suppliers of Raw Materials
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current CEO and primarily responsible for the main ideas for this company. II. Problem Statement: How should Netflix enter the online video market? Any decision made on this issue would impact not just the Netflix existing business model but its ability to sustain its position as a giant in the media industry. III. Key Objectives Make Netflix more engage in technology generation now a day. To increase revenue incomes for the company and at the same time make the company
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Netflix Inc.‚: Streaming Away From DVD’s Case Study: Emily Heath Part 3- Alternative Solutions To ensure the company will achieve stability by maintaining customer appreciation and satisfaction‚ Netflix must invest their time and finances into new alternative solutions. The solutions are based on what problems have presented themselves and are in best interest of the customers and the company. The main concerns at the moment seem to be the unreliability and instability of the company
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Netflix Case Study Analysis Executive Summary: Netflix Inc. (Netflix) is currently the largest online provider of DVD rentals in the US. Founded by Reed Hastings in 1997‚ the company offers monthly prepaid rental services utilizing its online search engine‚ where the company then mails DVDs to subscribers via the United States Postal Service (USPS). Since the company’s inception‚ Hasting has been exploiting disruptive innovations as a means of creating a competitive advantage over incumbents
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Netflix Case Study MAR675 Background Netflix offers online video streaming and DVD rental services for a flat fee to all subscribers. After Reed Hastings‚ the CEO of Netflix had announced the company ’s new strategy of separating its online service and DVD rental services into two accounts for its subscribers‚ the company’s stock fell to $63 per share from $300 per share and lost 805‚000 subscribers in three month. Although facing so many challenges‚ Reed Hastings choose to continue his new
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1) Market readiness (cfr. reading material and PPTs class 1‚ 2 and 4): How would you appraise and distinguish Netflix’ on-line movie rental offer compared to Blockbuster‚ Wal-Mart‚ Amazon and others‚ e.g. in terms of user-responsiveness‚ price/(added) value-for-money‚ delivery/convenience‚ …? Max. 40 lines Netflix had developed in the early days of its activity a different approach towards the movie rental industry. First of all‚ the main advantage that Netflix has regarding its competitors
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Internet downloading. Netflix‚ an online subscription-based DVD rental company‚ entered the video industry with disruptive technology of offering online video rental while the incumbent competitors like Blockbuster were offering retail rentals. The incumbent competitors eventually followed Netflix’s direction when their core competencies were sabotaged by Netflix’s strategy. Moreover‚ Netflix was a technological leader that invested in new technologies like VOD. In this case study‚ we first address
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