1950 S 1960 S From Housewive To Feminist
The 1950’s and the 1960’s and the American Woman : the transition from the ”housewife” to the feminist
Vanessa Martins Lamb
To cite this version:
Vanessa Martins Lamb. The 1950’s and the 1960’s and the American Woman : the transition from the ”housewife” to the feminist. 2011, pp.106. <dumas-00680821>
HAL Id: dumas-00680821 http://dumas.ccsd.cnrs.fr/dumas-00680821 Submitted on 2 Apr 2012
HAL is a multi-disciplinary open access archive for the deposit and dissemination of scientific research documents, whether they are published or not. The documents may come from teaching and research institutions in France or abroad, or from public or private research centers.
L’archive ouverte pluridisciplinaire HAL, est destin´ee au d´epˆot et `a la diffusion de documents scientifiques de niveau recherche, publi´es ou non,
´emanant des ´etablissements d’enseignement et de recherche fran¸cais ou ´etrangers, des laboratoires publics ou priv´es.
Université du Sud Toulon-Var
UFR Lettres et Sciences Humaines
Master civilisations contemporaines et comparées
The 1950’s and 1960’s and the American
Woman: the transition from the “housewife” to the feminist
Vanessa Martins Lamb
Directeur de recherche : Michel Van der Yeught
Juin 2011
To my parents, Selma and Sérgio.
TABLE OF CONTENTS
Introduction
1
1. The American woman in the 1950’s: from the
“ideal woman” to the “woman in crisis”
5
1.1. The American Way of Life” and women in the 1950’s
5
1.2. Building the ideology of the “ideal woman” as “housewife”
17
1.3. The identity crisis of the housewife in the late 1950’s: looking for a new role in society
28
2. The search for a new feminine ideal in the 1960’s, from the newly emancipated
American woman to the feminist
46
2.1. “There’s something missing”: from women’s individual crises to the collective awareness of their common condition
46
2.2. The revival of a Movement and the development of Egalitarian Feminism
50
2.3. The Egalitarian Feminist Revolution
59
Vanessa Martins Lamb
To cite this version:
Vanessa Martins Lamb. The 1950’s and the 1960’s and the American Woman : the transition from the ”housewife” to the feminist. 2011, pp.106. <dumas-00680821>
HAL Id: dumas-00680821 http://dumas.ccsd.cnrs.fr/dumas-00680821 Submitted on 2 Apr 2012
HAL is a multi-disciplinary open access archive for the deposit and dissemination of scientific research documents, whether they are published or not. The documents may come from teaching and research institutions in France or abroad, or from public or private research centers.
L’archive ouverte pluridisciplinaire HAL, est destin´ee au d´epˆot et `a la diffusion de documents scientifiques de niveau recherche, publi´es ou non,
´emanant des ´etablissements d’enseignement et de recherche fran¸cais ou ´etrangers, des laboratoires publics ou priv´es.
Université du Sud Toulon-Var
UFR Lettres et Sciences Humaines
Master civilisations contemporaines et comparées
The 1950’s and 1960’s and the American
Woman: the transition from the “housewife” to the feminist
Vanessa Martins Lamb
Directeur de recherche : Michel Van der Yeught
Juin 2011
To my parents, Selma and Sérgio.
TABLE OF CONTENTS
Introduction
1
1. The American woman in the 1950’s: from the
“ideal woman” to the “woman in crisis”
5
1.1. The American Way of Life” and women in the 1950’s
5
1.2. Building the ideology of the “ideal woman” as “housewife”
17
1.3. The identity crisis of the housewife in the late 1950’s: looking for a new role in society
28
2. The search for a new feminine ideal in the 1960’s, from the newly emancipated
American woman to the feminist
46
2.1. “There’s something missing”: from women’s individual crises to the collective awareness of their common condition
46
2.2. The revival of a Movement and the development of Egalitarian Feminism
50
2.3. The Egalitarian Feminist Revolution
59
References: 2. 1950’s Advertisements of household products 3