1970s Social Media Analysis

Over the past decade the news media has experienced a lot of evolution. This includes content coverage, target audience, commercialization, ownership and new platforms for news such as social media. Most of these changes are evidenced due to high rate of technological growth and advancement. Earlier most of the media covered only government functions and public activities that took place during the time and today the scope of coverage has widened (Pereira, 2008). Also a lot of media platforms are using the sites as a way of advertising and marketing companies and products which generates a lot of revenue. Most of media owners in the past were government but today there is high number of private members who owns the media platforms. The role of
Today the news are aimed at all the audience considering the coverage that has widened since 1970s. Also there is a lot of focus on the young generations in the media platforms. There are a lot of programs that specializes in the younger people who are below age of majority as compared to the few decades ago where news coverage mainly focused on the interest of older people since they had access to the media platforms such as TVs and radios (Robinson, 2011). Also as compared to early 1970s most of the media platforms are creating awareness to the society on the need to conserve environment and other non-political issues that is totally different from early media sites that purposely covered political scenes only. Irrespective of this change in audience still there are media platforms that are credible and therefore can be used by people to find unbiased news. These include company websites, official social media sites of corporations, journals and also reputable TV and radio frequencies. By use of these sites people can access news that are unbiased and credible since channels such CNN and BBC have been known for a long time as being