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3 year marketing Plan

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3 year marketing Plan
Introduction
Company G is a fast growing company that focuses primarily on providing quality computer fans for a wide range of consumers. We provide service to the normal everyday users and avid computer gamers. This marketing plan will focus on Company G's new product line, which is an environmental friendly computer fan that can appeal to a wide array of PC users.
Mission Statement
We enable consumers to improve the quality and convenience of their lives by providing innovative electronics solutions. Company G allows consumers to choose from eco-friendly computer fans that reduces our environmental footprint in the world. This electronic is innovative in that it is made with recycled plastic. To date it has not been reproduced by any other company. By providing eco-friendly products which are made from recycled plastic and biodegradable will allow consumers to have a better quality of life.
Product Description and Classification
Our new product will provide an environmental friendly computer fan that is made from 100% recyclable plastic. As our product line is upgraded we will allow the fans to be traded in for smaller and newer styles. The fans will be produced in two styles, one for the common user, and the other for people who are considered computer gamers.
By using 100% recyclable plastic, our computer fans are lessening the environmental impact on the world, but will also allow the consumer to get a quality product.
Consumer Product Classification
Our product will be considered a specialty offering. When people search for fans they always want the ones that are light in weight, cooler, and, use the least amount of electricity. When you see our logo you know that it represents a quality product.
Target Market
Currently within the world, there are over two billion PC's. This number is expected to reach around five billion by the year 2020. People of all ages have become more aware of the environment

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