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ABD Haha
Community College of City University
Division of Social Sciences

DSS22309 Marketing in the Event Sector
Tutorial Outline
2014 – 2015 Semester A

Lecturers
Tutor: Ms. Lillian Wong
Office: Room 5225 5/F ACAD 2 City University
Contact: 3442 8468 / lllwong@cityu.edu.hk

Teaching and Learning Activities (TLA)
(Indicative of likely activities and tasks designed to facilitate students’ achievement of the CILOs.)
2-hour lecture per week
2-hour tutorial every alternative week

Course Schedule and Content

Week
Tutorial
1
No tutorial
2
Tutorial 1
3

4
Tutorial 2
5

6
Tutorial 3
7

8
Tutorial 4
9

10
Tutorial 5: Presentation
11

12
Tutorial 6: Presentation
13

N. B.
This schedule is provisional only. It is subject to amendment.
Attendance, participation and punctuality are essential.

Assessment Tasks/ Activities
Students have to attempt ALL components of the assessment requirements in order to pass the course.

The assessment will be 100% in coursework, diving into 4 parts:
Nature of assignment
Weighting
Class Discussion
10%
Assignment
20%
Presentation
30%
Quiz
40%
Total
100%

Class Discussion (10%)
Students are expected to attend and participate actively in ALL lectures and tutorials. Participation in tutorials will be graded according to the following scheme:
0%: absence from the lectures and tutorials
20%: present, but does not raise any opinion
40%: raise at least some simple opinions
60%: make a presentation, or raise some good comments, questions, or suggestions
80-100%: actively raise stimulating or original comments, questions, or suggestions

Tutorial 1: group discussion
Tutor will execute following tasks in the 1st part of tutorial:
Go through the tutorial outline
Form groups for presentation
Select group representatives
Tutor will lead the class to execute following task:
Split into 4 groups and give answer to following question after discussion.
Referring to

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