About Audi
We decide it to choose the Audi cars line A. Mainly because we have always been interested in the fact what is the reason behind the high prices of the Audi models. But before going into our presentation I would like to briefly talk about the car manufacturer Audi itself.
Auto Union AG car manufacturer company was created in 1932 with the merger of 4 brands(Audi,DKW, Horch and Wanderer) and so was the symbol the 4 circles created to manifest the union of the 4 brands. The headquarters of Audi AG is in Germany in the city of Ingolstadt. Since 1964 Audi is owned by Volkswagen with the majority of 99,7%. As we all know we Hungarian have a special connection with Audi as the car making company opened the plant in Győr which obviously meant a huge investment and the grate opportunity for everyone involved. AHM is the Hungarian Subsidiary of Audi AG and its started its operation in 1994. The opening ceremony of the plant was a huge event not just for the town of Győr and the surrounding areas but of course and obviously for the country and for the whole eastern European region as we had to compete with some foreign towns for this Audi investment. Officially Göncz Árpád the then President of the Hungarian Republic opened the plant together with the major of Győr Balogh József and the management of Audi was represented by Jürgen D. Hoffmann the former board president of the Volkswagen group. The success story since then continued. The main aim of the Hungarian Factory to create engine for several Audi and other models but since then the business Activity have widened and in 2011 the Hungarian Subsidiary produced 20th engine.
Talking about pricing of course price setting consists of many steps and factors and here by we would like to compare the different Audi A type of cars.
A1 is super-mini class introduces to the market in 2010 mainly designed to compete it with Mini Cooper and offer a higher branded alternative of VW Polo. In every important element contains the
Auto Union AG car manufacturer company was created in 1932 with the merger of 4 brands(Audi,DKW, Horch and Wanderer) and so was the symbol the 4 circles created to manifest the union of the 4 brands. The headquarters of Audi AG is in Germany in the city of Ingolstadt. Since 1964 Audi is owned by Volkswagen with the majority of 99,7%. As we all know we Hungarian have a special connection with Audi as the car making company opened the plant in Győr which obviously meant a huge investment and the grate opportunity for everyone involved. AHM is the Hungarian Subsidiary of Audi AG and its started its operation in 1994. The opening ceremony of the plant was a huge event not just for the town of Győr and the surrounding areas but of course and obviously for the country and for the whole eastern European region as we had to compete with some foreign towns for this Audi investment. Officially Göncz Árpád the then President of the Hungarian Republic opened the plant together with the major of Győr Balogh József and the management of Audi was represented by Jürgen D. Hoffmann the former board president of the Volkswagen group. The success story since then continued. The main aim of the Hungarian Factory to create engine for several Audi and other models but since then the business Activity have widened and in 2011 the Hungarian Subsidiary produced 20th engine.
Talking about pricing of course price setting consists of many steps and factors and here by we would like to compare the different Audi A type of cars.
A1 is super-mini class introduces to the market in 2010 mainly designed to compete it with Mini Cooper and offer a higher branded alternative of VW Polo. In every important element contains the