According to this article, automobile industry is playing vital role in economic sector and employment sector, which is offering wide range of employment opportunities to the individuals. Competition is the major problem in automobile industry and especially Indian auto industry is facing tough competition with global companies in global markets and local markets.
India is a place with different communities of people with wide range of cultures and preferences. While comparing Indian auto industry with global auto industry India still needs to make many developments in order to compete themselves with major global competitors.
Future work should be performed in order to specify the comparison of Indian auto market with global auto market.
This article consists of significant information on competitive challenges faced by Indian auto industry which is the important aspect related to problem statement of research process and for this reason this article is used for research process.
Literature Review on Automotive Industry
The report of (FICCI-2007) specified the overview of automotive industry of India and explained the added advantages of automobile industry in India. According to this article India has high potential of automobile industry, which contributes 4%GDP in Indian economy. Indian automobile industry offers different types of automobiles such as cars, scooters, bikes, busses, trucks, jeeps, tractors and all types of two wheelers, three wheelers as well as four wheelers.
Indian automobile industry includes nearly 500 huge firms as well as 1000 small scare registered firms that are offering automobile services to the customers.