It's technologies takes different forms like internet, blogs, forums, social networks etc.
The qualities social media possess are reach, accessibility, immediacy, permanence.
Today's younger generation depend on social media completely as they prefer to be connected with the world through social networks like facebook, twitter etc.
If we look up the statistics 93% of youth are active users of internet and 73% own a cellphone.
They find it as a place where they can share their ideas globally and the increasing fascination for the gadgets like ipod, tab are due to the impact of social media.
It facilitates to have open communication leading to enhanced discovery and delivery.
For students social media gives a lot of exposure and help them to have updated knowledge about various technologies. It serves to kindle their ideas in their interested subjects. One can even start a blog and discuss his views with everyone.
It helps a lot for education where students can refer data from ebooks, articles, presentations etc.
And also they can browse about various job opportunities around the world through websites like naukri, linkedin. They can upload their resume and can view the company's profile their technologies and can update their knowledge based on the current trends.
Today online shopping is engrossing among youth rapidly since everything is available in a single place and also a wide variety of choices. The payment it can be done either by credit cards or debit cards or even cash on delivery is available.
There are social media threats like cyberbullying, phishing etc and there are certain ways to prevent them:
Install theft protection software, avoid giving personal information, privacy settings, do not save your passwords in public PC's.
The major factor of social media is communication of data and that data can be an appropriate or inappropriate.