Aeon Co. (M) Berhad Company Review
JANUARY SEMESTER 2012
ASSIGNMENT
BMOM 5203 – ORGANIZATION AND BUSINESS MANEGEMENT
NAME : MOHD IZWAN BIN KHAIRUDDIN
STUDENT I.D NO : CGS00659101
I.C NO : 800203-05-5139
LECTURER : DR SANTHIRU SEKAR M.MURUGIAH
CONTENTS :
* AN INTRODUCTION TO ÆON * SHAREHOLDERS STRUCTURE
* CORE BUSINESS : * Leading Retailer In Malaysia * Property Management Services
* SENIOR MANAGEMENT
* FINANCIAL PERFORMANCE
* ANALYSIS : * Planning To Achieve Objective * Human Resource Management Policies & Practices * Leadership * Motivation For Staff * Sustainable Corporate Social Responsibility
AN INTRODUCTION TO ÆON
In 1984, Jaya Jusco Stores Sdn. Bhd. was established in Malaysia, in response to the Malaysian Prime Minister Dato' Seri Dr. Mahathir's request to help modernise the retail industry in Malaysia using the world's most advanced management expertise. In September 2004 Jaya Jusco Stores Bhd. officially changed it’s name to AEON CO. (M) BHD.
Now AEON CO. (M) BHD. is a leading retailer in Malaysia with a total revenue of RM3.43 billion in the financial year under review. The Company was incorporated on 15 September 1984. The ‘JUSCO’ name today is well established among Malaysians as well as foreigners, especially due to its association with the international ÆON group of companies. AEON has established itself as a leading chain of General Merchandise Stores. AEON’s constant interior refurbishment of stores to project an image designed to satisfy the ever changing needs and desires of consumers is clear evidence of this. The Company’s performance has been further enhanced by the management’s acute understanding of target market needs and the provision of an optimal product-mix. AEON’s stores are mostly situated in suburban residential areas, catering to Malaysia’s vast middle income group.
The ÆON group of companies consists of ÆON Co. Ltd. and
ASSIGNMENT
BMOM 5203 – ORGANIZATION AND BUSINESS MANEGEMENT
NAME : MOHD IZWAN BIN KHAIRUDDIN
STUDENT I.D NO : CGS00659101
I.C NO : 800203-05-5139
LECTURER : DR SANTHIRU SEKAR M.MURUGIAH
CONTENTS :
* AN INTRODUCTION TO ÆON * SHAREHOLDERS STRUCTURE
* CORE BUSINESS : * Leading Retailer In Malaysia * Property Management Services
* SENIOR MANAGEMENT
* FINANCIAL PERFORMANCE
* ANALYSIS : * Planning To Achieve Objective * Human Resource Management Policies & Practices * Leadership * Motivation For Staff * Sustainable Corporate Social Responsibility
AN INTRODUCTION TO ÆON
In 1984, Jaya Jusco Stores Sdn. Bhd. was established in Malaysia, in response to the Malaysian Prime Minister Dato' Seri Dr. Mahathir's request to help modernise the retail industry in Malaysia using the world's most advanced management expertise. In September 2004 Jaya Jusco Stores Bhd. officially changed it’s name to AEON CO. (M) BHD.
Now AEON CO. (M) BHD. is a leading retailer in Malaysia with a total revenue of RM3.43 billion in the financial year under review. The Company was incorporated on 15 September 1984. The ‘JUSCO’ name today is well established among Malaysians as well as foreigners, especially due to its association with the international ÆON group of companies. AEON has established itself as a leading chain of General Merchandise Stores. AEON’s constant interior refurbishment of stores to project an image designed to satisfy the ever changing needs and desires of consumers is clear evidence of this. The Company’s performance has been further enhanced by the management’s acute understanding of target market needs and the provision of an optimal product-mix. AEON’s stores are mostly situated in suburban residential areas, catering to Malaysia’s vast middle income group.
The ÆON group of companies consists of ÆON Co. Ltd. and