Agenda Setting Theory Examples in Pakistan
CRITICALLY EXAMINE THE ROLE OF MEDIA IN THE PAKISTANI SOCIETY CONSIDERING ANY THEORATICAL FRAMEWORK YOU WANT TO APPLY?
Media:
Media play a significant role in every country’s success. It helps the country to achieve its objectives by highlighting the problems of its citizens and it can spoil everything by diverting the attention of people from important issues.
Importance of media in Pakistan:
Like other countries media is playing vital role in Pakistan. First time media was given full freedom and independence during the time of former President Pervez Musharraf.
Since Pervez Musharaf era 2002, Pakistani media has become powerful and independent and the number of private television channels has grown.
In Pakistan, media has positive and negative impacts.
Positive role of media in Pakistan:
.
Media played important role in freeing the judiciary and making it independent. It gave full coverage to the lawyer’s movement during the era of Musharraf and it was largely media’s effort, which allowed them to have their way, which was in the interest of Pakistani people.
When natural disasters take place in Pakistan, like earthquake in 2005 and flood in 2010. In 2005 earthquake hit the northern areas of the country, Pakistani media job by gave top coverage to the entire event and appeal to the people for help. They aired advertisement free television programs for hours in which they called various artists and celebrities from all over the country who appealed from the entire nation for contribution of funds. It was the case when floods hit Pakistan in 2010. Many of the anchors along with their team visited the flood-affected areas and highlight the miserable condition of the people. Like Abrar-ul-Haq, Tariq Aziz appealed in his different shows for help.
Voice of people:
With the rise of media, voice of people also came into light. The interest and thoughts of people are also highlighted.
Standard of people raised:
Due to glamour media has
Media:
Media play a significant role in every country’s success. It helps the country to achieve its objectives by highlighting the problems of its citizens and it can spoil everything by diverting the attention of people from important issues.
Importance of media in Pakistan:
Like other countries media is playing vital role in Pakistan. First time media was given full freedom and independence during the time of former President Pervez Musharraf.
Since Pervez Musharaf era 2002, Pakistani media has become powerful and independent and the number of private television channels has grown.
In Pakistan, media has positive and negative impacts.
Positive role of media in Pakistan:
.
Media played important role in freeing the judiciary and making it independent. It gave full coverage to the lawyer’s movement during the era of Musharraf and it was largely media’s effort, which allowed them to have their way, which was in the interest of Pakistani people.
When natural disasters take place in Pakistan, like earthquake in 2005 and flood in 2010. In 2005 earthquake hit the northern areas of the country, Pakistani media job by gave top coverage to the entire event and appeal to the people for help. They aired advertisement free television programs for hours in which they called various artists and celebrities from all over the country who appealed from the entire nation for contribution of funds. It was the case when floods hit Pakistan in 2010. Many of the anchors along with their team visited the flood-affected areas and highlight the miserable condition of the people. Like Abrar-ul-Haq, Tariq Aziz appealed in his different shows for help.
Voice of people:
With the rise of media, voice of people also came into light. The interest and thoughts of people are also highlighted.
Standard of people raised:
Due to glamour media has