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Air India essay
AIR INDIA

CONTENTS

* INTRODUCTION * HISTORY * DESTINATIONS * FLEET * CODE SHARE AGREEMENTS * AWARDS AND RECOGNITIONS * CRITICISM AND CONTROVERSY * CORPORATE AFFAIRS AND IDENTITY * FINANCIAL CRISIS * RE-PRIVATISATION PLANS * RETURN TO PROFITABILITY PLANS * THE GOVERNMENT IS STUCK IN * AN UNENVIABLE POSITION ON AIRINDIA * CONCLUSION

Air India
INTRODUCTION
Air India is the flag carrier airline of India. It is part of the government of India owned Air India Limited (AIL). The airline operates a fleet of Airbus and Boeing aircraft serving Asia, Europe and North America. Its corporate office is located at the Air India Building at Nariman Point in South Mumbai. Air India has two major domestic hubs at Indira Gandhi International Airport and Chhatrapati Shivaji International Airport. An international hub at Dubai International Airport is currently being planned.
Air India has the fourth largest share in India's domestic air travel market, behind Jet Airways, IndiGo and Spice Jet, as of May 2012. Following its merger with Indian Airlines, Air India has faced multiple problems, including escalating financial losses, discontent amongst employees, and poor customer service. Between September 2007 and May 2011, Air India's domestic market share declined from 19.2% to 14%, primarily due to stiff competition from private Indian carriers. In August 2011, Air India's invitation to join Star Alliance was suspended due to its failure to meet the minimum standards for the membership.[7] In October 2011, talks between the airline and Star Alliance have resumed. In April 2012, the Indian government granted another bailout package to Air India, including Rs300 billion ($5.8 billion) of subsidies. * |

History
Early years
Air India was founded by J. R. D. Tata in July 1932 as Tata Airlines, a division of Tata Sons Ltd. (now Tata Group). On 15 October 1932, J. R. D. Tata flew


Bibliography: http://www.thehindu.com/news/national/article3306795.ece http://www.hindustantimes.com/News-Feed/SectorsAviation/Air-India-risks-losing-govt-bailout-as-pilots-strike/Article1-853788.aspx http://www.moneylife.in/article/why-is-the-government-eager-to-bailout-kingfisher-instead-of-air-india/21351.html http://www.dailypioneer.com/columnists/item/51120-bailing-out-sick-airlines.html http://www.tehelka.com/story_main52.asp?filename=Op280412proscons.asp http://blogs.reuters.com/india/2012/06/05/air-india-should-we-shut-it-down/
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