“Airline Industry”
Qantas
Written by: Zhuang MingHeng(Kevin)
BU5, 7248717
And: Wang KangBao(BoBo)
BU5, 702407x
And: Xiang Chen (Eric) BU5, 7246455
Due:
7 November 2011
Executive Summary (Abstract)
On the first part of this report is shows Airline industry in Australia, in this report, Airline and Qantas Airways Limited as a sample to analysis. This report analyze which the Airline industry history and background and market share. It is including one pie-chart to analyze Market Share. The Market Share would discuss the Airline value in Australia; because of a number of companies have same market share. Then, in the second part of this report would show the Qantas Airways Limited background and history in Australian. It is including company history & background, four environmental factors of this company internal and external factor.
Table of contents
Executive Summary (Abstract)……………………………………..………..1
1. Introduction……………………………………………………………….……3
2. Part1- Industry Analysis……………………………………………………4 2.1 Industry History and Background………………….………………...4 2.2 Market Share………………………………………………………….……….6 3. Part 2- Company Analysis………………………………….………..……7 3.1 Company History & Background………………………………..……7 3.2 Environment Factors……………………………………………..……….8 3.2.1 (Factor 1)………………………………………………………………...9 3.2.2 (Factor 2)………………………………………………………..………10
3.2.3 (Factor 3)………………………………….……………………….……11
3.2.4 (Factor 4)…………………………………………………….….………12 3.3 Environment Factors……………………………………………..……….13
List of References (Bibliography)……………………………………….…. 14
Appendices………………………………………………………………………….15
List of Figures
Figure 1: ‘Market share’ (pie-chart)….............................................................6
Introduction
The purpose of this project is to introduce, discuss and evaluate about The Air Line Industry and Qantas Company. The report has covered
References: Market Share (Sources: CAPA CENTRE FOR AVIATION 2011)