It is true that failures pave way for triumphs in life. No man is known to have been completely successful in his life without failure having guided him. In April 2009, I had to experience the closure of Brand Box, a marketing project that I had launched with two partners. Scarcity of funds forced us to give up on our passion. While I was forced to revert back to my old profession of legal consultancy, I realized through a long period of alienation with my consulting job that I could never be “great” at what I do because of lacking enough passion for consultancy. Through a rigorous process of self reflection, I stumbled upon the precious truth that my heart was not in my consultancy job. I, however, decided to rise above this alienation and reconcile my heart with my mind to achieve equilibrium in my life. I came up with an idea of launching Pakistan’s first New York-style stone baked oven pizzeria. Initially, I was under-equipped to be in a food business as I had little information about the logistics. In order to make up for that, I worked closely with chefs and food experts for 6 months until Stone Baked Pizza was launched on the 1st of September 2011. I can proudly declare that the restaurant currently has revenue of around PKR 0.5 million per month. I would not just gauge this achievement in terms of monetary rewards as much as the satisfaction of being able to rise up from a deep-seated sense of alienation with my own self, which is priceless. Also, I realize that the actualization of my individuality rested upon this venture and I derive
It is true that failures pave way for triumphs in life. No man is known to have been completely successful in his life without failure having guided him. In April 2009, I had to experience the closure of Brand Box, a marketing project that I had launched with two partners. Scarcity of funds forced us to give up on our passion. While I was forced to revert back to my old profession of legal consultancy, I realized through a long period of alienation with my consulting job that I could never be “great” at what I do because of lacking enough passion for consultancy. Through a rigorous process of self reflection, I stumbled upon the precious truth that my heart was not in my consultancy job. I, however, decided to rise above this alienation and reconcile my heart with my mind to achieve equilibrium in my life. I came up with an idea of launching Pakistan’s first New York-style stone baked oven pizzeria. Initially, I was under-equipped to be in a food business as I had little information about the logistics. In order to make up for that, I worked closely with chefs and food experts for 6 months until Stone Baked Pizza was launched on the 1st of September 2011. I can proudly declare that the restaurant currently has revenue of around PKR 0.5 million per month. I would not just gauge this achievement in terms of monetary rewards as much as the satisfaction of being able to rise up from a deep-seated sense of alienation with my own self, which is priceless. Also, I realize that the actualization of my individuality rested upon this venture and I derive