All Clear
Critical evaluation of marketing strategy of
“CLEAR Shampoo”
Date of submission: 6th December, 2013
(Section: 02)
Prepared by:
Niaz Morshed - 11304039
Nusrat Jahan - 10204109
MD. Elias Hossain - 11104050
Azad Mahmud Tanvir - 11104056
Anika Azhar - 10204083
Arif Ahmed - 10204060
Prepared for:
Md. Tamzidul Islam
Course Instructor
BRAC Business School
Letter of Transmittal
Date: 6th December, 2013
Md.Tamzidul Islam
Course Instructor
BRAC Business School
BRAC University
Subject: Submission of Term paper
Mr. Md.Tamzidul Islam,
With great pleasure we are submitting our report on critical evaluation of marketing strategy of CLEAR shampoo that you have assigned to us. It is really an enormous prospect for all us to congregate vast information and grasp the subject matter in an appropriate way. We have found the study to be quite interesting, beneficial & insightful and tried our level best to prepare an effective & creditable report.
We honestly, not only anticipate that our analysis will assist to provide a clear idea about the marketing strategy of CLEAR shampoo, a brand of Unilever as the biggest multinational Company in Bangladesh but also optimistic enough to believe that you will find this report’s worth for all the labor we have put in it. We welcome your entire query & take pride to answer them. Yours sincerely,
Niaz Morshed
Nusrat Jahan
MD. Elias Hossain
Azad Mahmud Tanvir
Anika Azhar
Arif Ahmed
Acknowledgement
This report would not be done fruitfully without the guidance of our honorable instructor Mr. Md. Tamzidul Islam, his direction and instruction helped us a lot in preparing this report successfully. We would like to provide our heartiest to him for providing us the ground to earn good insights about the CLEAR shampoo. This is indeed a good way of learning and we really appreciate
“CLEAR Shampoo”
Date of submission: 6th December, 2013
(Section: 02)
Prepared by:
Niaz Morshed - 11304039
Nusrat Jahan - 10204109
MD. Elias Hossain - 11104050
Azad Mahmud Tanvir - 11104056
Anika Azhar - 10204083
Arif Ahmed - 10204060
Prepared for:
Md. Tamzidul Islam
Course Instructor
BRAC Business School
Letter of Transmittal
Date: 6th December, 2013
Md.Tamzidul Islam
Course Instructor
BRAC Business School
BRAC University
Subject: Submission of Term paper
Mr. Md.Tamzidul Islam,
With great pleasure we are submitting our report on critical evaluation of marketing strategy of CLEAR shampoo that you have assigned to us. It is really an enormous prospect for all us to congregate vast information and grasp the subject matter in an appropriate way. We have found the study to be quite interesting, beneficial & insightful and tried our level best to prepare an effective & creditable report.
We honestly, not only anticipate that our analysis will assist to provide a clear idea about the marketing strategy of CLEAR shampoo, a brand of Unilever as the biggest multinational Company in Bangladesh but also optimistic enough to believe that you will find this report’s worth for all the labor we have put in it. We welcome your entire query & take pride to answer them. Yours sincerely,
Niaz Morshed
Nusrat Jahan
MD. Elias Hossain
Azad Mahmud Tanvir
Anika Azhar
Arif Ahmed
Acknowledgement
This report would not be done fruitfully without the guidance of our honorable instructor Mr. Md. Tamzidul Islam, his direction and instruction helped us a lot in preparing this report successfully. We would like to provide our heartiest to him for providing us the ground to earn good insights about the CLEAR shampoo. This is indeed a good way of learning and we really appreciate
References: 1. Unilever Bangladesh: http://www.unilever.com.bd/aboutus/introductiontounileverbangladesh/ 2. Mr. Shadman Sadikin, Brand manager, hair care category, Unilever Bangladesh Limited. 3. Ms. Taslima Hasnat Jaigirder, Leadership and Development manager, Unilever Bangladesh Limited. ( Email: taslima.Jaigirder@unilever.com)