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American Airlines Swot Analysis

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American Airlines Swot Analysis
HISTORY OF AMERICAN AIRLINES

American Airlines, Inc. (AA) is a major airline of the United States. It is the world's largest airline in regards to accumulated passenger miles. American Airlines took off on April 15, 1926 when Charles Lindbergh flew a bag of mail from Chicago to St. Luis in a DH-4 biplane. A year later the first passenger flight flew from Boston to New York, heralding the real first passenger airplane travel by American Airlines. A subsidiary of AMR Corporation, the head quarters of American Airlines is in Fort Worth, Texas adjacent to the Dallas/Fort Worth International Airport. American operates scheduled flights throughout the United States and flights to Canada, Latin America, the Caribbean, Europe, Japan, the People's Republic of China, and India.
On June 25, 1936 American Airlines flew the world’s first commercial DC-3 trip from Chicago to New York. In 1941, American Airlines starting serving Mexico. In 1953, American Airlines began non-stop transcontinental service using DC-7’s. On January 25, 1959 American was the first airline to introduce coast to coast jet service with the introduction of Boeing 707’s. In 1981 the AA advantage program which is the frequent flyer project, was introduced.
American Airline holds the distinction of many firsts in the aviation history. By regularly adding new airplanes it has kept pace with the changing face of technology and requirements. American Airlines is credited with the introduction of the first true in flight meal services. The airlines have evolved with the invention of newer airplanes that are capable of carrying more passengers to meet the growing need of people to fly. Traffic control system and ticket reservation system are also the innovations of American Airlines (History of American Airlines, 2006).

MISSION STATEMENT

AMR Corporation is committed to providing every citizen of the world with the highest quality air travel to the widest selection of destinations possible. AMR



References: Customer Commitment, (2009). American Airlines. Retrieved November 8, 2009 http://www.aa.com/i18n/aboutUs/customerCommitment/main.jsp Flanagan, M. (2009, October 25). British Airways link-up with American Airlines set to go-ahead. Scotland on Sunday. Retrieved on November 15, 2009. http://business.scotsman.com/business/British-Airways--linkup-with.5763913.jp History of American Airlines, (2006). Associated Content/Business and Finance. Retrieved November 8, 2009 http://www.associatedcontent.com/article/31923/history_of_american_airlines.html?cat=3 Reed, D. (2008 May 21). American Airlines to cut about 300 flights. USA Today. Retrieved November 8, 2009 http://www.usatoday.com/travel/flights/2008-05-21-american-airlines-capacity-cuts_N.htm Stewart, D.R. (2009 October 21). American Airlines loses $359 million in third quarter. Tulsa World. Retrieved November 8, 2009 http://www.tulsaworld.com/business/article.aspx?subjectid=45&articleid=20091021_45_0_AMRCor843194

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