Confectionery is related to the food items that are rich in sugar and often referred to as a confection. Confectionery refers to the art of creating sugar based dessert forms, or subtleties (subtlety or sotelty), often with pastillage. From the Old French confection, origin of Latin confectio(n-), from conficere, to "put together".[1][2] The confectionery industry also includes specialized training schools and extensive historical records.[3] Traditional confectionery goes back to ancient times, and continued to be eaten through the Middle Agesinto the modern era. Confections include sweet foods, sweetmeats, digestive aids that are sweet, elaborate creations, and something amusing and frivolous.[4]
Confectioneries are defined by the presence of sweeteners. These are usually sugars, but it is possible to buy sugar-free sweets, such as sugar-free peppermints. Most common is the disaccharide sucrose. Hydrolysis of sucrose gives a mixture called invert sugar, which is sweeter and is also a common ingredient. Finally confectioneries, especially commercial ones, are sweetened by a variety of syrups obtained by hydrolysis of starch, these include corn syrup.[5]
(CADBURY) PACKING
Cadbury SA's chocolate products' marketing seems to be an ongoing SA case study of well-thought-out, responsive and flexible labelling and packaging.
Although any changes in Cadbury chocolate products are invariably backed by TV advertising such as smaller companies cannot afford, those smaller companies could still emulate Cadbury on its flexible approach to packaging.
Consider some of the packaging changes in Cadbury chocolate products recently.
Cadbury has completely turned around its Bournville (dark chocolate) category. Dark chocolate (Cadbury or other) was previously seen as primarily meant for cooking. But Cadbury has, partly because of improved health perceptions of dark chocolate, in the past few years been relaunching Bournville in new variants, including