An Anlysis of Customer Perception Towards Mobile Banking
ACROPOLIS TECHNICAL CAMPUS
SYNOPSIS
ON
“AN ANALYSIS OF CUSTOMER PERCEPTION
TOWARDS MOBILE BANKING”
Submitted to: submitted by: Prof.-Harsh Ramgir Jitendra Kushwaha Mba 3rd sem.
Table of Contents
1. TITLE.
2. INTRODUCTION (CONCEPTUAL FRAMEWORK).
3. REVIEW OF LITERATURE.
4. OBJECTIVE OF THE STYUDY.
5. RATIONALE OF THE STUDY.
6. RESEARCH METHODOLOGY.
7. LIMITATIONS OF STUDY.
8. REFERENCES.
9. BIBLIOGRAPHY.
10.
1. TITLE
“AN ANALYSIS OF CUSTOMER PERCEPTION
TOWARDS MOBILE BANKING”
2. INTRODUCTION
Mobile banking is a way for the customer to perform banking actions on his or her cell phone or other mobile device. It is a quite popular method of banking that fits in well with a busy, technologically oriented lifestyle. It might also be referred to as M-banking or SMS banking
.
The amount of banking you are able to do on your cell phone varies depending on the banking institution you use. Some banks offer only the option of text alerts, which are messages sent to your cell phone that alert you to activity on your account such as deposits, withdrawals, and ATM or credit card use. This is the most basic type of mobile banking.
A more involved type of mobile banking allows the user to log into his or her account from a cell phone, and then use the phone to make payments, check balances, transfer money between accounts, notify the bank of a lost or stolen credit
SYNOPSIS
ON
“AN ANALYSIS OF CUSTOMER PERCEPTION
TOWARDS MOBILE BANKING”
Submitted to: submitted by: Prof.-Harsh Ramgir Jitendra Kushwaha Mba 3rd sem.
Table of Contents
1. TITLE.
2. INTRODUCTION (CONCEPTUAL FRAMEWORK).
3. REVIEW OF LITERATURE.
4. OBJECTIVE OF THE STYUDY.
5. RATIONALE OF THE STUDY.
6. RESEARCH METHODOLOGY.
7. LIMITATIONS OF STUDY.
8. REFERENCES.
9. BIBLIOGRAPHY.
10.
1. TITLE
“AN ANALYSIS OF CUSTOMER PERCEPTION
TOWARDS MOBILE BANKING”
2. INTRODUCTION
Mobile banking is a way for the customer to perform banking actions on his or her cell phone or other mobile device. It is a quite popular method of banking that fits in well with a busy, technologically oriented lifestyle. It might also be referred to as M-banking or SMS banking
.
The amount of banking you are able to do on your cell phone varies depending on the banking institution you use. Some banks offer only the option of text alerts, which are messages sent to your cell phone that alert you to activity on your account such as deposits, withdrawals, and ATM or credit card use. This is the most basic type of mobile banking.
A more involved type of mobile banking allows the user to log into his or her account from a cell phone, and then use the phone to make payments, check balances, transfer money between accounts, notify the bank of a lost or stolen credit