An Extended Business Plan for One of the Leading Uk Leading Furniture Company to Established a Factory in Johor, Malaysia.
Index Page No
TITLE ------------------------------------------------------------2
Executive Summary-------------------------------------------3
Introduction:----------------------------------------------------4
Objectives--------------------------------------------------------4
Reason behind locating our factory in JOHOR ,Malaysaa-5
SWOT Analysis for our new factory-------------------.--------7
Complete PROCESS VIEW ------------------------------------8
PROCESS VIEW Details-- -------------------------------------9
Developing Core competence-----------------------------------10
Developing Core Process-----------------------------------------11
Market Analysis--------------------------------------------------12
Market Segment--------------------------------------------------12
Need s Assessment-----------------------------------------------13
Competitive Priorities--------------------------------------------13
Customer relationship ------------------------------------------14
Supply Relationship----------------------------------------------14
Quality Management--------------------------------------------- 15
Supply chain Issue------------------------------------------------18
Marketing Issue----------------------------------------------------20
Direct Mail-----------------------------------------------------------20
Personal Selling-----------------------------------------------------21
Sales Promotion-----------------------------------------------------21
Storage Warehousing----------------------------------------------23
Conclusion------------------------------------------------------------24
Reference--------------------------------------------------------------25
TITLE
An extended business plan for one of the leading UK leading Furniture Company to established a factory in Johor, Malaysia.
Executive Summary
The new factory
TITLE ------------------------------------------------------------2
Executive Summary-------------------------------------------3
Introduction:----------------------------------------------------4
Objectives--------------------------------------------------------4
Reason behind locating our factory in JOHOR ,Malaysaa-5
SWOT Analysis for our new factory-------------------.--------7
Complete PROCESS VIEW ------------------------------------8
PROCESS VIEW Details-- -------------------------------------9
Developing Core competence-----------------------------------10
Developing Core Process-----------------------------------------11
Market Analysis--------------------------------------------------12
Market Segment--------------------------------------------------12
Need s Assessment-----------------------------------------------13
Competitive Priorities--------------------------------------------13
Customer relationship ------------------------------------------14
Supply Relationship----------------------------------------------14
Quality Management--------------------------------------------- 15
Supply chain Issue------------------------------------------------18
Marketing Issue----------------------------------------------------20
Direct Mail-----------------------------------------------------------20
Personal Selling-----------------------------------------------------21
Sales Promotion-----------------------------------------------------21
Storage Warehousing----------------------------------------------23
Conclusion------------------------------------------------------------24
Reference--------------------------------------------------------------25
TITLE
An extended business plan for one of the leading UK leading Furniture Company to established a factory in Johor, Malaysia.
Executive Summary
The new factory