Analyses of the 2011 Annual Report of Pumpkin Patch Limited
Introduction:
This report is readied for shareholders who are thinking to make an investment in Pumpkin Patch Ltd. Pumpkin Patch Ltd. are a child-clothing brand that based in Auckland, New Zealand. It was founded in 1990 by Sally Synnott, who is the current Non-Executive Director. Clothing design, marketing, retail and wholesale are this brand mostly focuses on. There are retail store all around New Zealand, Australia, United Kingdom, Ireland and United States.
Profitability:
Pumpkin Patch Limited (PPL) had a very challenging year in 2011, not only PPL faced to that but with all other opponents did as well. PPL’s Total Revenue was down by 6.6%, from $381m in 2010 to $356m in 2011, followed by the decrease in EBIT by 46.1%, from NZ$40m in 2010 to NZ$21m in 2011, the decrease in Sales Revenue by 6.74%, from NZ$362m in 2010 to NZ$338m in 2011. As well as the decrease in Net Profit by an unfortunately large 27.5%, from NZ $25m in 2010 to NZ$18m in 2011, these caused by the high New Zealand dollar exchange rate and natural disasters in the major markets country around the world.
The decrease in Profit worldwide caused by the different economics and non-economics factors, like the high NZD exchange rate in New Zealand market start from the 2011Jan, Queensland floods in Australia market, and the general economic situation across Europe in the United Kingdom market and planning to quit the United Market by the end of January. Also all these factors caused the sales decreased as well.
The increase in expenses caused by opening 23 new stores worldwide, 13 stores in Australia, 6 stores in New Zealand, 1 stores in The United Kingdom and 3 stores in a new market country: Ireland, but no new stores in United States because they are planning to quit this market country. Also PPL started operates online trading websites in these market countries.
Although PPL opened 23 new stores worldwide in 2011, but only the stores in UK, Ireland and US had an increase in sales,
This report is readied for shareholders who are thinking to make an investment in Pumpkin Patch Ltd. Pumpkin Patch Ltd. are a child-clothing brand that based in Auckland, New Zealand. It was founded in 1990 by Sally Synnott, who is the current Non-Executive Director. Clothing design, marketing, retail and wholesale are this brand mostly focuses on. There are retail store all around New Zealand, Australia, United Kingdom, Ireland and United States.
Profitability:
Pumpkin Patch Limited (PPL) had a very challenging year in 2011, not only PPL faced to that but with all other opponents did as well. PPL’s Total Revenue was down by 6.6%, from $381m in 2010 to $356m in 2011, followed by the decrease in EBIT by 46.1%, from NZ$40m in 2010 to NZ$21m in 2011, the decrease in Sales Revenue by 6.74%, from NZ$362m in 2010 to NZ$338m in 2011. As well as the decrease in Net Profit by an unfortunately large 27.5%, from NZ $25m in 2010 to NZ$18m in 2011, these caused by the high New Zealand dollar exchange rate and natural disasters in the major markets country around the world.
The decrease in Profit worldwide caused by the different economics and non-economics factors, like the high NZD exchange rate in New Zealand market start from the 2011Jan, Queensland floods in Australia market, and the general economic situation across Europe in the United Kingdom market and planning to quit the United Market by the end of January. Also all these factors caused the sales decreased as well.
The increase in expenses caused by opening 23 new stores worldwide, 13 stores in Australia, 6 stores in New Zealand, 1 stores in The United Kingdom and 3 stores in a new market country: Ireland, but no new stores in United States because they are planning to quit this market country. Also PPL started operates online trading websites in these market countries.
Although PPL opened 23 new stores worldwide in 2011, but only the stores in UK, Ireland and US had an increase in sales,