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Analysis Of Snapchat: The Apple Store And Play Store

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Analysis Of Snapchat: The Apple Store And Play Store
Ang (2014) stated that Snapchat was created and managed by Evan Spiegel, a 26 years old, co-founder and Chief Executive Officer (CEO) and Bobby Murphy, 27 years old, co-founder and Chief Technology Officer (CTO). They are both undergraduate but then, it doesn't become a barrier for them to launch the Snapchat which became a trending and one of the most top in the chart of the Apple Store and Play Store. They created a business venture before, but unfortunately they failed. Therefore, they try and take the risk to try a new business and that is the start of Snapchat.

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