CHINA
Euromonitor International
May 2014
APPAREL AND FOOTW EAR IN CHINA
LIST OF CONTENTS AND TABLES
Executive Summary ..................................................................................................................... 1
Economic Slowdown Negatively Impacts Apparel and Footwear Sales ................................... 1
Sportswear Industry Posts Sluggish Retail Value Growth in 2013 ............................................ 1
International Players Contribute To Overal Growth in 2013 ...................................................... 1
Store-based Retailing Still Dominates While Internet Retailing Records Strongest Growth ..... 1
Healthy Growth Expected Over the Forecast Period ................................................................ 1
Key Trends and Developments .................................................................................................... 1
Multinational Players Continue To Expand Their Presence in China ........................................ 2
Unit Price Continues Rising ...................................................................................................... 2
Internet Retailing Continues To Be Most Dynamic ................................................................... 3
Sportswear Suffers From Increasing Crisis Among Domestic Players ..................................... 4
Market Data .................................................................................................................................. 4
Table 1
Table 2
Table 3
Table 4
Table 5
Table 6
Table 7
Table 8
Table 9
Table 10
Table 11
Table 12
Sales of Apparel and Footwear by Category: Volume 2008-2013................ 4
Sales of Apparel and Footwear by Category: Value 2008-2013................... 5
Sales of Apparel and Footwear by Category: % Volume Growth 20082013