Apple INC analysis
Introduction Of Apple Inc.
Apple Inc. is globally renowned as one of the leading companies, especially for its specialization in the personal computers and consumer electronics industry. The company is most well-known for the iPod, a digital music player and Macintosh, a personal computer released in 1984.
Co-founded by Steve Jobs in 1976, the company was named under Apple Computers Inc. and its initial product Apple IIe gained relative popularity and success. The release of the Macintosh revolutionized the computer experience with a graphical user interfere and a pointer devise called the ‘mouse’ was launched in the same year. The company went public in 1980 resulting in its owners gaining immediate wealth. However, its company’s success was not permanent. Since mid-1980s till mid-1990s, Apple Inc. went through a period of decline and Steve Jobs was fired from the company. Following Steve Job’s dismissal, he founded the company NeXT that was then purchased by Apple Inc. in 1985. Through this transaction, Apple Inc. has brought back Steve Jobs as part of the management team, which led to his position as CEO in 1997. (Linzmayer, 2004)
General Environment Analysis
Political Factors
Economic Factors
Social Factors
Technological Factors
Environment Factors
Legal Factors
An external research allows the company to ensure its place in the market, predict modify, proactively respond instead of responding, and impact of its own company for modify and development. The company functions an exterior research of two areas that is opinions are the company’s possibilities and risks.
Political Factors- the stability of issues relating to a country’s politics and how it affects companies and businesses in the particular region.
Economic Factors- local companies are affected by local economic conditions, regional firms by regional conditions, and national companies by national and international conditions.
Social Factors- sociocultural conditions, which
Apple Inc. is globally renowned as one of the leading companies, especially for its specialization in the personal computers and consumer electronics industry. The company is most well-known for the iPod, a digital music player and Macintosh, a personal computer released in 1984.
Co-founded by Steve Jobs in 1976, the company was named under Apple Computers Inc. and its initial product Apple IIe gained relative popularity and success. The release of the Macintosh revolutionized the computer experience with a graphical user interfere and a pointer devise called the ‘mouse’ was launched in the same year. The company went public in 1980 resulting in its owners gaining immediate wealth. However, its company’s success was not permanent. Since mid-1980s till mid-1990s, Apple Inc. went through a period of decline and Steve Jobs was fired from the company. Following Steve Job’s dismissal, he founded the company NeXT that was then purchased by Apple Inc. in 1985. Through this transaction, Apple Inc. has brought back Steve Jobs as part of the management team, which led to his position as CEO in 1997. (Linzmayer, 2004)
General Environment Analysis
Political Factors
Economic Factors
Social Factors
Technological Factors
Environment Factors
Legal Factors
An external research allows the company to ensure its place in the market, predict modify, proactively respond instead of responding, and impact of its own company for modify and development. The company functions an exterior research of two areas that is opinions are the company’s possibilities and risks.
Political Factors- the stability of issues relating to a country’s politics and how it affects companies and businesses in the particular region.
Economic Factors- local companies are affected by local economic conditions, regional firms by regional conditions, and national companies by national and international conditions.
Social Factors- sociocultural conditions, which