Gladwell weaves a narrative of a young college student whose life changes when he discovers computer programming as a freshman. The student, Bill Joy, is someone that most of the readers of Outliers could relate with. The reader would know what it was like to be a freshman in college. It would not be hard for them to relate with another person who delved deep into their passion to become successful. Gladwell makes the reader vicariously live through Joy’s successful life so that when Joy states that he estimates he was a proficient programmer after about 10,000 hour, the reader does not second guess him (Gladwell 47). Bradley also employs a similar appeal to readers. He begins the appeal by starting to use words such as “our” and “us”. Bradley then transitions to a short example of how the total amount of time he had played guitar did not represent his skill. He uses himself to try demonstrate that Gladwell’s 10,000-hour rule requires focused training. Bradley however, does not do as well with his application due to the fact he does not expand his appeal enough to get readers truly connected emotionally. Gladwell is once again able to better persuade readers by creating a superior emotional connection between readers and his narrative
Gladwell weaves a narrative of a young college student whose life changes when he discovers computer programming as a freshman. The student, Bill Joy, is someone that most of the readers of Outliers could relate with. The reader would know what it was like to be a freshman in college. It would not be hard for them to relate with another person who delved deep into their passion to become successful. Gladwell makes the reader vicariously live through Joy’s successful life so that when Joy states that he estimates he was a proficient programmer after about 10,000 hour, the reader does not second guess him (Gladwell 47). Bradley also employs a similar appeal to readers. He begins the appeal by starting to use words such as “our” and “us”. Bradley then transitions to a short example of how the total amount of time he had played guitar did not represent his skill. He uses himself to try demonstrate that Gladwell’s 10,000-hour rule requires focused training. Bradley however, does not do as well with his application due to the fact he does not expand his appeal enough to get readers truly connected emotionally. Gladwell is once again able to better persuade readers by creating a superior emotional connection between readers and his narrative