Arif
Question 1:
Chittagong-‐based a large shipping company (MOJO JOJO), with a network of seventy--‐eight (78) Dealers did not know enough about its customers. Dealers provided customer data to the company on an ad hoc basis. The Company (MOJO JOJO) did not force dealers to report this information, and its process for tracking dealers failed to report was clumsy. There was no real incentive for dealers to share information with the company. How could customer relationship management (CRM) and Partner Relationship Management (PRM) system solve this problem? Critically analyze and describe.
Partner Relationship Management (PRM):
NetSuite CRM+ Partner Relationship Management is your one-stop-shop for real-time collaborative channel management. NetSuite gives you full control over every element of the partner-focused sales and marketing process, including joint marketing campaigns, lead management, sales forecasting, pipeline management, order processing, and partner commissions and royalties.
Benefits:
Expand revenue and new market opportunities by building a dynamic partner channel
Provide real-time visibility into day-to-day marketing and sales activities for better tracking and shorter sales cycles
Greatly improve your partner relationships by empowering partners to thrive in your channel
Key Features:
Lead Management
Track partner leads and referrals within a single application, enabling you to win—and retain—more customers
Enable your partners to register and track their leads via one, easy-to-use partner management tool application
Forecasting
Provide accurate, up-to-the-minute partner sales forecasts that include projected amount of sale, probability of close, and weighted amount of each transaction
Assess how each team across your diverse reseller channel is performing through aggregate reports across territories and teams
Campaigns and Promotional Discounts
Track and analyze all your key marketing data, including leads, closed sales and
Chittagong-‐based a large shipping company (MOJO JOJO), with a network of seventy--‐eight (78) Dealers did not know enough about its customers. Dealers provided customer data to the company on an ad hoc basis. The Company (MOJO JOJO) did not force dealers to report this information, and its process for tracking dealers failed to report was clumsy. There was no real incentive for dealers to share information with the company. How could customer relationship management (CRM) and Partner Relationship Management (PRM) system solve this problem? Critically analyze and describe.
Partner Relationship Management (PRM):
NetSuite CRM+ Partner Relationship Management is your one-stop-shop for real-time collaborative channel management. NetSuite gives you full control over every element of the partner-focused sales and marketing process, including joint marketing campaigns, lead management, sales forecasting, pipeline management, order processing, and partner commissions and royalties.
Benefits:
Expand revenue and new market opportunities by building a dynamic partner channel
Provide real-time visibility into day-to-day marketing and sales activities for better tracking and shorter sales cycles
Greatly improve your partner relationships by empowering partners to thrive in your channel
Key Features:
Lead Management
Track partner leads and referrals within a single application, enabling you to win—and retain—more customers
Enable your partners to register and track their leads via one, easy-to-use partner management tool application
Forecasting
Provide accurate, up-to-the-minute partner sales forecasts that include projected amount of sale, probability of close, and weighted amount of each transaction
Assess how each team across your diverse reseller channel is performing through aggregate reports across territories and teams
Campaigns and Promotional Discounts
Track and analyze all your key marketing data, including leads, closed sales and