Arlie Hochschild's Theory Of Affective Nectrality

Arlie Hochschild suggested that feeling rules vary not only historically and cross culturally but as well as in our society. The impression that the students are trying to make is that they can manage their emotions. They are also trying to show that they can have an affective neutrality. Affective neutrality means knowing when to put up the boundaries between the client and yourself. One of the strategies is transforming the contact. In this strategy, the students mentally transform the body and their contact into something different from any contact that they have had in their personal lives. They also transform the person into a set of esoteric body parts and modify their intimate contact with the body into a mechanical or analytic problem.