Preview

Assignment 1: Exploration of a Journal Article in Sociology

Good Essays
Open Document
Open Document
537 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Assignment 1: Exploration of a Journal Article in Sociology
INTRODUCTION

Because we have a capitalistic economy, business is the main component of it. Business is in every corner of every sector of the market. Most everything you can possible think of that relates to the economy is business. Retail, services, agriculture, manufacturing, health care, even political campaigning all involves business. Even when civilizations were based on an agricultural type of economy, business transactions occurred

The business I have chosen for this is Mc Donald’s. In 1974, McDonald's opened its first restaurant in the US. Today, more than 2.7 million people in this country place the trust in McDonald’s every day -trusting the Company to provide us with food of a high standard, quick service and value for money.

Customer service is very important to the McDonald's because it says that they care about their customers. Customer service very important and vital part of any organization, which is selling goods, or service because it exists to satisfy customers... Good customer service will bring you new and keep old customers but if you have bad customer service this will make customers unhappy and they will stop visiting you and the business will not have new customers.

McDonald's operates in a very competitive market. It generally keeps its prices within a compatible range to its competition. What McDonald's can d...

There is more than one definition for corporate social responsibility. One way in which it can be defined is the obligation of organization management to make decisions and take actions that will enhance the welfare and interests of society as well as the organization (Daft, 2003). In other words, corporate actions have social implications, and managers have a responsibility to act in ways which benefit society as well as the organization (Body, 2005). The difficulty that most companies of today are facing is that investing money in order to become more socially responsible may benefit one of the company’s

You May Also Find These Documents Helpful

  • Powerful Essays

    McDonald’s has been in business since 1955. Through many years of great strategic and financial planning, it has become one of the most successful food chains in the world. In order to continue its great success, McDonald’s must continue to adapt to change. In this paper we will discuss the strategic and financial planning that would be necessary to keep McDonald’s on top of the food chain.…

    • 1726 Words
    • 7 Pages
    Powerful Essays
  • Powerful Essays

    M&S AND RIVER ISLAND

    • 2821 Words
    • 12 Pages

    Ravi Raman, K. and Lipschutz, R. D. (2010) Corporate social responsibility. Basingstoke [England]: Palgrave Macmillan.…

    • 2821 Words
    • 12 Pages
    Powerful Essays
  • Satisfactory Essays

    Tui Mgt 499 Module 1 Slp

    • 426 Words
    • 2 Pages

    The McDonalds Corporation mission is to be our customers’ favorite place and way to eat. Our worldwide operations are aligned around a global strategy called the Plan to Win, which center on an exceptional customer experience through people, products, place, price and promotion. McDonalds is committed to continuously improving their operations and enhancing our customers’ experience. The goals or as McDonalds identifies them as the values of the corporation is to 1. Place the customer experience at the core of all we do 2. Be committed to the people 3. Believe in the McDonalds system, and to operate their business ethically.…

    • 426 Words
    • 2 Pages
    Satisfactory Essays
  • Best Essays

    Cited: Bartter, Jacqueline. “A New Model of Corporate Social Responsibility.” Iprs.uscs.edu. University of California, San Diego, 2012. Web. 13 Oct. 2012. http://irps.ucsd.edu/assets/001/503681.pdf…

    • 3241 Words
    • 13 Pages
    Best Essays
  • Powerful Essays

    01 SPRINGSMBA51028 1

    • 1236 Words
    • 5 Pages

    Competition is a common factor in the restaurant industry and McDonald’s, along with other industry leaders, strive to remain current in today’s evolving and changing markets (Talpau, A. et al). McDonald’s initial strategy and focus was on their products, and now is struggling with other industry leaders, whose strategy is mainly…

    • 1236 Words
    • 5 Pages
    Powerful Essays
  • Powerful Essays

    In today’s modern business world, commerce implements operation, drive and manner notions with endorsement and adoption of corporate social responsibility as a matter of course (David Henderson 2004). The stakeholder groups, for instance, governments, communities, suppliers, employees, customers and stockholders persistently claim administrators to dedicate capitals to corporate social responsibility (McWilliams and Siegel 2001, 117). Despite the fact, strategic corporate social responsibility is far more selective on being a standing corporation rate citizen and also addressing the social issues that the corporate creates (Micheal E. Porter and Mark R. Kramer 2006).…

    • 2250 Words
    • 9 Pages
    Powerful Essays
  • Satisfactory Essays

    In this article, I learned that inequality is associated with levels of both mental and physical health. It’s about being unequal and that outrage broke down more boundaries for both in groups and out groups. Outrage over inequality can merge the direct victims of discrimination with those who find discrimination morally repugnant even though they themselves have not experienced it (Eidelson, 2011). Because of outrage, people that are struggling can find ways to make ends meet. People that feel they are better off, feels that it’s not right for anyone to go without things such as food, shelter, or healthcare.…

    • 446 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    The article that I found in the Ebsco Host library was an article written by Katherine Walker and it is titled “Sociology of Emotions”. As I read the article, it gave off the impression that it was a previously researched article as it made multiple references to Sociology scholars that have established themselves in the field of Sociology and the topic at hand of Emotions. The author extensively tries to talk about every subject and then tries to tie a Sociology pioneer to that specific subject. she portrays the fact that every study of Sociology at some point has some sort of emotion attached to it and that different each emotions can arise and be separated into groups. There are regular emotions and emotions that can be attached to specific cultures. The article starts with a summary of emotions and the emotions are considered a subfield of Sociology in which it first gained prominence around the 1970’s. The author states that before that, the field of Sociology was concentrated more on cognition rather than emotions. The author also emphasizes how before, emotions were looked at as part of the field of Psychology but as more research has been established, more and more have come to the conclusion that emotions are of sociological interest because of the fact that they are a primary human motivation, they help in rational decision-making, and they link the biology of the body with classic sociological questions about social construction and social control (Walker, 2010). Another topic that the author comes into discussion is the main point of, What are emotions? It is explained as to how for every emotion there is some sort of effect either in the body or in the mind itself in which the emotion gets represented and shown for its true color. A good example is that when you get scared, your heart will begin to beat rapidly or when you are worried and the body starts to sweat. There is an…

    • 641 Words
    • 3 Pages
    Good Essays
  • Good Essays

    In the scholarly journal, “Sex and Gender in the 1970’s” the article used existing research to study homosexuality and why it is viewed as “deviant” and a stigma. The author conducted several interviews, of gay white male individuals in “Sun City” of whom she was friends with to gain better knowledge on homosexuality and why it has remained a secret in society.…

    • 493 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    Business Ethics Outline

    • 1266 Words
    • 6 Pages

    Crane, A; Matten, D; & Spence, L; (2007) Corporate Social Responsibility: Readings and Cases in a Global Context…

    • 1266 Words
    • 6 Pages
    Powerful Essays
  • Satisfactory Essays

    Also noteworthy economic importance of farming in our society, not to mention the environmental role played by some species…

    • 458 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    McDonalds Stakeholders

    • 1080 Words
    • 5 Pages

    McDonald’s aims are to provide a fast, friendly service but they also like to make sure their customers are getting good value…

    • 1080 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    MCDONALD 'S CORPORATION: McDonald 's Corporation is the world 's largest chain of hamburger fast food restaurants which serves approximately 68 million customers on daily around 119 different countries and haves 30,000 restaurants worldwide. McDonald 's headquarter is in Oak Brook, Illinois, USA and company was started as a barbecue restaurant in 1940 by Richard and Maurice McDonald. In 1948, owners of the company reorganized the business to a hamburger stand and thereafter in 1955 businessman Ray Kroc joined the company as the first franchise agent. Ray Kroc purchased the chain from the McDonald brother and made it grow worldwide. (McDonald Corporation) The corporation itself either operates a McDonald 's restaurant or by a franchisee. McDonald 's Corporation revenues are obtained from the rent, fees paid by the franchisees, royalties and the sales from the restaurants operated by McDonald 's Corporation. McDonald 's Corporation had annual revenues of $28.15 billion in the year 2013 whereas their profits were $5.6 billion. (Yahoo finance) McDonald 's product line includes selling hamburgers, cheeseburgers, french fries, chicken items, breakfast items, desserts, milkshakes and soft drinks. Due to changing consumer taste and to survive in this competitive and ever changing environment McDonald 's Corporation has added salads, wraps, fish, fruit and smoothies to its menu list. (McDonald Corporation)…

    • 2156 Words
    • 11 Pages
    Powerful Essays
  • Powerful Essays

    Social responsibility

    • 13739 Words
    • 55 Pages

    With pressure to get back on track, it was time for McDonald’s to rethink the business.…

    • 13739 Words
    • 55 Pages
    Powerful Essays
  • Powerful Essays

    Research Paper

    • 5255 Words
    • 22 Pages

    Over the past decades the concept of Corporate Social Responsibility (CSR) has continued to grow in importance and significance due to external pressure of diverse stakeholders, and has thereby become more prominent on companies’ agendas (Carroll & Shabana, 2010; Beurden & Gössling, 2008). The concept of CSR has been subject to considerable debate, commentary, theory building and continues research (Carroll & Shabana, 2010). The question, of whether CSR investments result in financial and social benefits that outweigh its costs, is intensively scrutinized in existing literature (Schreck, 2001; Carroll & Shabana, 2010).…

    • 5255 Words
    • 22 Pages
    Powerful Essays