Summer training Report
On
“personal selling of Demat a/c in ICICIdirect.com”
Conducted at
[pic]
Submitted in partial fulfillment of the requrementsfor the degree of
Master of Business Administration(MBA)t
PREFACE
The organization has assigned me the project titled “Selling of DEMAT account and the get trade out of them; Marketing Role”. Under this I am supposed to meet with new peoples to made they invest in equity market and to generate revenue for the organization.
This project includes my sincere efforts, and I affirm the findings in this project are independent and original to the best of my knowledge and belief. I sincerely hope that this report proves to be useful to the company and also to its readers.
The project is all about selling skills in to the actual work level as selling of DEMAT account.
My Project title is “Personal Selling of demat A/C in ICICIdirect.com”
CERTIFICATE FROM COMPANY
ACKNOWLEDGEMENT
PREFACE
OBJECTIVE
Table of Contents
Chapter-1: Introduction 1. Introduction to indian stock market 2. Introduction to ICICIdirect.com 3. Board Members 4. ICICI Group
Chapter-2: Project Profile 1. Title of the Study 2. Objectives of the study 3. Significants of the study 4. Scope of the study 5. Research Design 6. Limitation
Chapter-3: Facts and Findings
Chapter-4: Analysis and Interpretation
Chapter-5: Conclusion
Chapter-6: Suggestions
Annexure
Questionnaire
bibliography
Chapter-1
INTRODUCTION
1. Introduction to the Indian Stock Market
2. Introduction to ICICIdirect.com
3. board Members
4. ICICI Group
1.1 INTRODUCTION
[pic]
Indian Stock Market Overview
Indian Stock Markets
With over 20 million shareholders, India has the third largest investor base in the world after the USA and Japan. Over 9,000 companies are listed