Axe And Old Spice Brand Analysis
Too many people across America this product in their morning routine is vital in order for the day to run smoothly and especially smell free; this product is deodorant. As one browses the store in search for the correct smell and strength, he/she looks for a reputable brand. Normally, this reputable brand is advertised and is readily available in his/her mind when shopping for this vital product. The two major brands that come easily to a man’s mind when shopping for deodorant are Axe and Old Spice. Similarly, Axe and Old Spice target young men through the use of ethos, logos, and pathos in hopes of winning customership. Correspondingly, Axe and Old Spice both have a great deal of experience in advertising, considering the fact that both