Bill Gates's Road to Success
Introduction
Bill Gates is a well-known leader in the business world. His company’s inventions impacted the business world and changed the market. Bill Gates had a vision of what other executives only dream about. His values and strategies have managed to keep Microsoft on the edge of technology. Still, many questions have risen about Bill’s strategies on whether or not his harsh marketing depicts a monopolistic nature or is simply a result of becoming the leader of the technology industry.
Bill’s inventions that changed the business world
Bill Gates and his Harvard pal, Paul Allen, became inspired by seeing the first MITS Altair 8800, which was on the cover of Popular Electronics in 1975 (Gates, 2007). Bill and Paul wrote their version of the existing BASIC programming language for the Altair (McCraw, 2000). Since they realized that they would have to move quickly, they marketed their programming language to the firm who made Altair, MITS. During this time, Paul Allen joined MITS and when the company failed to prosper, he joined as a partner with Gates at what became known as Microsoft (Gates, 2007).
Microsoft was gaining market share in the U.S., but its biggest break came from Japan. Bill knew back then that the global impact of the pc industry would be an important part of Microsoft and decided that he couldn’t do this all on his own. So, in 1980, he enlisted the help of another Harvard pal, Steve Ballmer (Gates, 1995). It was also during this period, that Microsoft reorganized into a private corporation with Gates as President/CEO and Paul as Executive Vice President (Gates, 2007).
In the earlier days of Microsoft, the strategy was to buy software licenses for the computers they sold and then re-sell the licenses with the software to other companies, such as Radio Shack (Gates, 1995). Microsoft would then receive a royalty generated from such sales. This was done to offset their low sales from those who stole the software and sold it
Bill Gates is a well-known leader in the business world. His company’s inventions impacted the business world and changed the market. Bill Gates had a vision of what other executives only dream about. His values and strategies have managed to keep Microsoft on the edge of technology. Still, many questions have risen about Bill’s strategies on whether or not his harsh marketing depicts a monopolistic nature or is simply a result of becoming the leader of the technology industry.
Bill’s inventions that changed the business world
Bill Gates and his Harvard pal, Paul Allen, became inspired by seeing the first MITS Altair 8800, which was on the cover of Popular Electronics in 1975 (Gates, 2007). Bill and Paul wrote their version of the existing BASIC programming language for the Altair (McCraw, 2000). Since they realized that they would have to move quickly, they marketed their programming language to the firm who made Altair, MITS. During this time, Paul Allen joined MITS and when the company failed to prosper, he joined as a partner with Gates at what became known as Microsoft (Gates, 2007).
Microsoft was gaining market share in the U.S., but its biggest break came from Japan. Bill knew back then that the global impact of the pc industry would be an important part of Microsoft and decided that he couldn’t do this all on his own. So, in 1980, he enlisted the help of another Harvard pal, Steve Ballmer (Gates, 1995). It was also during this period, that Microsoft reorganized into a private corporation with Gates as President/CEO and Paul as Executive Vice President (Gates, 2007).
In the earlier days of Microsoft, the strategy was to buy software licenses for the computers they sold and then re-sell the licenses with the software to other companies, such as Radio Shack (Gates, 1995). Microsoft would then receive a royalty generated from such sales. This was done to offset their low sales from those who stole the software and sold it
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