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FORMAT: Shred Case Analysis Format—Conkey 9/14
In class we will analyze case problems by a systematic process known as “The Problem Solving Sequence,” developed by John Dewey and discussed in O’Rourke, Appendix A, “Analyzing A Case Study.” The Case Analysis represents a powerful leaning tool designed to promote the development of analytical problem solving and critical thinking skills. MUST BE TYPED.

Steps 1 & 2: Read the case. Prewrite (take notes).
This combines steps #1 and #2: reading and prewriting. First read the case and take notes. Your prewriting should focus on the following:

Details to identify the business problems faced by managers
Issues critical to solving the problems
Resources managers can draw from to determine a course of action
Defining and stating the problem
Deciding on the short-term objectives and the company’s long-term goals
Stating the facts of the case and analyzing how they played a part in the problem.

Step 3: Identify the business problem. Write the problem statement.
Identify the most important, most urgent or most relevant problem (s).

A. First list the symptoms of the problem.
One symptom:
Another symptom:
Symptom:
B. Then name the main underlying issue or core problem that’s causing the symptoms.
Underlying issue: C. Write the problem statement. State the most significant problem in 3 to 5 sentences.
WHO is the decision maker (include title and company), WHAT is the underlying issue and a little background about the problem (context) and the decision maker’s goal in solving the problem (what does he/she need to do solve the problem), WHY does he/she need to address this now (what would happen if he/she doesn’t address the problem), and WHEN does he/she need to address it (urgency).

Example #1: Lillian Rodriguez, president of XYZ Company, must immediately help her company regain its positive public image in the wake of negative publicity surrounding its actions to coerce

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