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books mass communication for ma
New Media Applications.
1) Rogers and Singhal India Information Revolution Sage, London.
2) Bhatnagar subhas information and communication technology in
Development., Sage New Delhi.
3) Melkote Srinivas Communication for Development in Third World
Sage Publication, New Delhi. 2001.
4) Vilaniam J.V. Science Communicational Development , Sage
Publication, New Delhi. 1993.
5) Kanungo Sivraj, Making Information technology Work Sage,
Publication, New Delhi.
6½ vkiV s ekgs u] bVa juVs ekfgrhpk dYio`{k] v 1] jktgal] izdk”ku iq.k s
7½ vkiVs eksgu] “krd “kks/kkaps
8) Peter Zorkoczy, Information Technology, An Intrdoction, East-West
Press, New Delhi, 1989
9) Pande Sudhir Handbook of Satellite Communication, Authors Press,
New Delhi 2000
10) Parekh Harsha, Internet, Knowledge work, Mumbai 1999.
Semester IV Paper II
Inter-cultural Communications
1. Communications and culture - M.R. Dua and T. Manonmani Galgotia publishing House, New Delhi, 1997
2. Mass Communication Theory By Denis Mcquail, Sage Publication,
London, 1994.
3. Methods for intercultural Research Edited by William B. Gudykunst
Yong Yun Kim, Sage Publication, New Delhi. 1994.
4. What is cultural studies and Edited by John Storey, Published by Arnold,
London, 1997
5. Communication Yearbook 1/12, James Andersan Sage Publication, 1989.
6. International Encyclopedia of Comm. Vol. 2, Oxford University Press,
New York, 1989.
7. Cross cultural Communication By N.L. Gupta, Concept publishing company, New Delhi, 1998.
8. Dr. Dharurkar, V. L. Mass Communication and Culture, Ramrjya
Aurangabad, 1985.
9- ika-l-ekus] Hkkjrh; laLd`rh
10- tks”kh egknso “kkL=h] Hkkjrh; laLd`rh dks’k
11. SomorLed Leyed, Press in Developing Countries, Allied Publication,
New Delhi.
12. Paul Heas and pull B.R. & Dighe Anita Mass Media and Village life ,
Sage Publication, New Delhi.
13. Desai A. R., Rural Sociology
14. Agriculture Journalism
Environmental Communication (Reading list)
1. Odum E. P. :

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