Booster Juice is Canada's largest chain of fresh juice and smoothie bars. The chain specializes in health-conscious smoothies composed of a pure juice, fruit sorbet or vanilla frozen yogurt, frozen fruit, fresh yogurt and ice.
And we will be bringing Booster juice to Qatar’s market with many additions, new products and new Idea.
Location:
Shopping malls:
Like city centre, Villagio, Landmark and Lulu, Booster juice will be in the entrance of the malls which is an access to major people entering and exiting the malls.
These malls are visited mostly by teenagers who are mostly interested by the energetic drinks.
Health clubs or sport clubs:
• Al Mashata beauty salon and spa which is the famous saloon in Qatar most visited by Qatari ladies, booster juice kiosk or small shop will be between the gym and the swimming pool of this spa.
• Al sad sport club: in front of the indoor stadium which contain the basketball, indoor football, handball and volleyball hall.
• Aspire zone: In front of Hamad aquatic swimming pool, so we are targeting mostly the swimmers and their trainers.
Product Assortment:
Drinks:
• Fresh juices with all fruits flavors adding carrots and ginger and with your choice of your special mix or cocktail.
• Milkshakes
• Smoothies: Energetic smoothies, shots, high protein and tropical smoothies.
• Hot beverages.
• Traditional juice and drinks: Iced Karak, Cinnamon and cardamom drinks.
• Veggie specials.
Karak: it’s a Qatari traditional drink that everyone is Qatar is used to take.
Food:
• Healthy salads: chicken, tuna, vegetable, green and rice salad.
• Chicken and vegetable Panini.
• Cinnamon roll.
• Small sweet donuts.
Chicken/vegetable Panini
Salads
Cinnamons roll Donuts
Pricing:
Booster juice prices will not be very high; it’s affordable to everyone so we can increase our sales.
The price choice was made due to our