“Brand preference of mobile phones” Dissertation Report
Submitted to
Amity University
In partial fulfillment for the award of Degree of
Bachelor of Business Administration
Under the guidance of
Mrs. Anitha Suresh
By
SABITH.G
Roll No.A31106410003
Batch: 2010-2013
AMITY GLOBAL BUSINESS SCHOOL
KOCHI
AMITY GLOBAL BUSINESS SCHOOL
KOCHI
CERTIFICATE
This is to certify that the project entitled “ Brand preference of mobile phones” has been successfully carried out by Mr. sabith gassali in partial fulfillment of Bachelor of Business Administration under my guidance during academic year 2010-2013.
Date: Mrs. Anitha Suresh (Internal guide)
AMITY GLOBAL BUSINESS SCHOOL
KOCHI
CERTIFICATE
This is to certify that the project entitled “ Brand preference of mobile phones ” has been successfully carried out by Mr. sabith gassali in partial fulfillment of Bachelor of Business Administration under my guidance during academic year 2010-2013.
Date: Mr. Biju Vithayathil (Director)
DECLARATION
I, Sabith.G, the student of Amity Global Business School, Kochi, hereby declare that the project report on “Brand preference of mobile phones” in partial fulfillment of the requirement for the award of the degree of Bachelor Of Business Administration of Amity University, is a bonafide work carried out by me, under the guidance of Mrs. Anitha Suresh, Internal guide, Amity Global Business School, Kochi.
I further declare that this project report has not previously formed the