The very first Gracie Barra school was first founded in the neighborhood of Barra da Tijuca in Rio de Janeiro in 1986. In a few years Carlos Gracie Jr. was able to turn Gracie Barra into one of the most dominant teams in Brazilian Jiu-Jitsu winning many consecutive world titles. Despite the outstanding results in tournaments, Carlos Gracie Jr. worked hard to create a positive learning environment where all kinds of people could learn the art of Brazilian Jiu-Jitsu. At the school, people can see world champions training with lawyers, doctors, business men, etc on a mutual supportive environment dedicated to development of the individual and strengthening of the team spirit.
Gracie Barra created the instructors' certification program which aims to increase the level of instructions given to their students. Each instructor goes through a series of modules which caters to different aspects / facets within the organization. The aim is to standardize each instruction based on the traditional teaching methods of founder Carlos Gracie Jr.
The certification program in Gracie Barra also provides all instructors insight into the inner working of the organization such as the business model and strategy.
Currently, the certification program is authored by the top executives of the organization namely Marcio Feitosa, Marco Joca, and Flavio Almeida. All of which trained under Carlos Gracie Jr.,