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British Midlands, Kegworth Air Disaster

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British Midlands, Kegworth Air Disaster
BRITISH MIDLANDS, KEGWORTH AIR DISASTER PRE-CRISIS
British Midlands Airways Limited (trading as BMI or British Midland International) was an airline with its head office in Donington Hall in Castle Donington, close to East Midlands Airport, in United Kingdom. It was acquired by international Airlines Group in April 2012 and was merged into British Airways by 28th October 2012. The airline flew to destinations in Europe, the Middle East, Africa and Central Asia from its operational base at London, Heathrow Airport. Although the company was successful as other companies it also faced crises which caused death of a huge number of people as well as causing injuries, in fact the company had a total of six crises. This means there were problems with their crisis management and the company did not learn much from their previous crises.

CRISIS

The Kegworth Air Disaster happened on 8 January 1989, when British Midland Flight BD 92, a Boeing 737–400, crashed onto the embankment of the M1 motorway near Kegworth, Leicestershire, in England. The aircraft was meant to conduct an emergency landing at East Midlands Airport. There were 126 people aboard, 47 died and 74, including seven members of the flight crew were seriously injured.
The aircraft was a British Midland operated Boeing 737-400 on a scheduled flight from London Heathrow Airport to Belfast, Northern Ireland, having already flown from Heathrow to Belfast and back that day. After taking off from Heathrow at 7:52 pm the plane took off and reached its cruising altitude of 35,000 feet then a blade detached from the fan of the left engine. While the pilots did not know the source of the problem, a pounding noise was suddenly heard, and the plane began to vibrate. Also smoke poured into the cabin through the ventilation system and a smell of burning entered the plane. A few of the passengers sitting near the rear of the plane noticed smoke and sparks coming from the engine. The flight was diverted to nearby East

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