BIS/320
March 4, 2013
Applying Information Systems and SDLC to Business
Founded in 1995 by Jeff Bezos, Amazon.com has become one of the largest known online stores in the world. In 1995, Amazon.com sold its first book online, which was shipped from Bezos’s garage in Bellevue, Washington (Amazon.com Mission Statement, 2012). Many may not know that Amazon.com had a slow start because their online layout was not appealing. Within a few years Bezos attracted a few investors who took interest in his venture and invested approximately $140,000. Bezos decided to use the money to create a more appealing website to attract more customers. The sales for the next three years surpassed Bezos’s expectations. After analyzing the sales data, he found that people were not only purchasing domestically, but also from around the world. Amazon.com has grown from a small company to a worldwide business in just a few short years. This rapid growth requires a company to reevaluate how it does business if it plans to expand or maintain its marketplace for the future.
Amazon.com continues to grow, and they stand behind their mission statement, “Our vision is to be the earth’s most customer centric company; to build a place where people can come to find and discover anything they might want to buy online” (Amazon, 2012, Company facts). Amazon.com is accomplishing their mission. From that first sale in 1995, they went from selling that one book, to selling thousands upon thousands of products to people all over the world. Customers can buy almost anything they want on Amazon.com.
Since Amazon.com is an internet only retailer and the customers consisting of people around the world, anyone with access to the Internet can type in Amazon.com into the web browser and start purchasing products they want. The only downfall is that the company cannot reach those who do not have access to the Internet because there are no
References: Amazon. (2012). Retrieved February 26, 2013, from http://www.amazon.com Amazon.com Mission Statement - Centered Around the Amazon.com Internet Customer Retrieved February 26, 2013 from http://retailindustry.about.com/od/retailbestpractices/ig/Company-Mission-Statement/Amazon-com-Mission-Statement.htm Amazon Architecture Retrieved February 28, 2013 from http://www.wired.com/wiredenterprise/2012/03/google-microsoft-network-gear/ Internet World Stats