33:799:470:1
Time: Thursdays 6:40pm –9:30 NB, TIL, 209
Course Descripton
This course is focused on teaching you the fundamentals and concepts of Business Intelligence in Supply Chain & Marketing. It will help you to understand what business intelligence (BI) and big data are, what drives the adoption of BI by leading companies, what its components are and what the technical and organizational issues are that most affect BI’s success.
Instructor Andrew Holzheimer (ah791@scarletmail.rutgers.edu)
Class Website Blackboard – to be developed
Class Time Thursday s 6:40pm – 9:20pm
Location Tillett Hall Room 209
Learning Outcomes At the completion of this course you will be able to:
1) Understand what BI and Big Data are
2) What drives the adoption of BI at companies
3) What components constitute BI
4) Understand the technical and organizational issues are that impact BI’s success
Text for Course
Cindi Howsom, Successful Business Intelligence: Unlock the Value of BI & Big Data, 2nd Edition, McGraw Hill Education
The New York Times, The Wall Street Journal and other business related publications will be utilized to provide additional material for class discussions, assignments and exams.
GRADING: Case Presentations 25%
Class Participation 20% Mid Term 25%
Final Exam 30% Grading Scale and Make-up Exam Policy
A 90-100 B 80-89 C 70-79 D 60-69 F 59 and below
There will be no make-up exam unless you have a RU authorized absence or documented personal emergency. In such cases you must notify the instructor BEFORE the exam.
Deadline Extension Policy
Deadlines will not be extended, unless you have a RU authorized absence of documented personal emergency. In such cases you must notify the instructor AT LEAST 3 days before the deadline.
Thursday
Tentative Schedule
Jan. 23
AH
LECTURE & DISCUSSION –
Introduction and Overview of Business Intelligence for Supply Chain and Marketing.