Business: Management and Coca-cola Great Britain
Course Details |
Course Name | BTEC Higher Diploma in Business Management (L5) | Unit number | 3 | Unit Name | Organisations and Behaviour | Credit Value | 15 | Lecturer | Alfred/Isaiah/Christian/Hillary/Mehedi/Victor | Hand Out Date | October 2012 | Hand In Date | 13/12/2012 | Scenario Learning Outcome 1:Overview: Understand the relationship between organisational structure and culture 1.1 Compare and contrast different organisational structures and culture 1.2 Based on the case below, explain how the relationship between an organisation’s structure and culture can impact on the performance of the business A Coca-Cola Great Britain case studyStructuring an organisation is not only about organising internal relationships, it also involves external ones. The Coca-Cola Company has built well-structured relationships with a range of external groups including bottling partners.People often assume that The Coca-Cola Company bottles and distributes its own beverages. For the most part, it does not. The Company's primary business consists of manufacturing and selling beverage concentrates and syrups - as well as some finished beverages - to bottling and canning operations and other distributors.
The concentrates and syrups are generally sold to bottling partners, which are authorised to manufacture, distribute and sell branded products. The business system consisting of The Coca-Cola Company and bottling partners is referred to as 'the Coca-Cola system'.The relationship The Coca-Cola Company has with its bottlers worldwide is a key source of strength. The Company works together with them to ensure that concentrates and syrups are made into finished beverages that are produced and distributed to consumers around the globe with unmatched quality and service.Every organisation has not only a structure but also a culture. 'Culture' describes the typical way an organisation does things, including patterns of behaviour and
Course Name | BTEC Higher Diploma in Business Management (L5) | Unit number | 3 | Unit Name | Organisations and Behaviour | Credit Value | 15 | Lecturer | Alfred/Isaiah/Christian/Hillary/Mehedi/Victor | Hand Out Date | October 2012 | Hand In Date | 13/12/2012 | Scenario Learning Outcome 1:Overview: Understand the relationship between organisational structure and culture 1.1 Compare and contrast different organisational structures and culture 1.2 Based on the case below, explain how the relationship between an organisation’s structure and culture can impact on the performance of the business A Coca-Cola Great Britain case studyStructuring an organisation is not only about organising internal relationships, it also involves external ones. The Coca-Cola Company has built well-structured relationships with a range of external groups including bottling partners.People often assume that The Coca-Cola Company bottles and distributes its own beverages. For the most part, it does not. The Company's primary business consists of manufacturing and selling beverage concentrates and syrups - as well as some finished beverages - to bottling and canning operations and other distributors.
The concentrates and syrups are generally sold to bottling partners, which are authorised to manufacture, distribute and sell branded products. The business system consisting of The Coca-Cola Company and bottling partners is referred to as 'the Coca-Cola system'.The relationship The Coca-Cola Company has with its bottlers worldwide is a key source of strength. The Company works together with them to ensure that concentrates and syrups are made into finished beverages that are produced and distributed to consumers around the globe with unmatched quality and service.Every organisation has not only a structure but also a culture. 'Culture' describes the typical way an organisation does things, including patterns of behaviour and