business model fitness club
Bringing Out the Fittest in
You!
GROUP NO. - 3
CONTENT
1.
Executive Summary
2.
Business Description
3.
Services and Offerings of business
4.
Potential for business
5.
SWOT analysis
6.
Competitors Analysis
7.
PESTLE Analysis
8.
Market Segmentation
9.
Market Strategy
10.
Financial Analysis
11.
Future Plan
EXECUTIVE SUMMARY
ProFitness will provide fitness ,body building
& weight loss programs to its members on a profit making basis.
ProFitness will offer low cost services to all segments of its customers.
ProFitness will have their own training facility with state of the art health care equipment from quality manufacturers.
It will target people of all age group.
Our fitness center includes all facilities which are provided by leading fitness center in Navi
Mumbai.
BUSINESS DESCRIPTION
ProFitness health club is situated in
Kharghar, Navi Mumbai.
It will be formed by 7 members of its founder's group in the year December ,2011 with an initial investment of Rs 1crore.
It will be headed by 2 of its founding members Mr Amit Sharma & Mr Anoop
Shet.
ProFitness will provide health and fitness services that are good in quality and low in cost.
DETAILS OF SENIOR MANAGEMENT
Amit Sharma is the Co-owner and manager of ProFitness.
He has done MBA from ITM Business school,
Navi Mumbai with major in marketing management. He has worked as marketing analyst for more than 5 years.
SERVICES & OFFERINGS OF THE
BUSINESS
ProFitness will provide health & fitness solutions to all age groups from 18-65 yrs with focus on youth.
To charge a nominal fee of Rs 1000/- per month in these times of rising income levels & high inflation.
Some of the Offerings include:1)Aerobics
2Cycling
3) Yoga
4)Muscle Training
5)Guided Weight loss programs
The competitive advantage of our company is offering world class fitness solution at an affordable price
POTENTIAL FOR THE BUSINESS
Fitness industry is a 2500 Crore industry in
India growing at the
You!
GROUP NO. - 3
CONTENT
1.
Executive Summary
2.
Business Description
3.
Services and Offerings of business
4.
Potential for business
5.
SWOT analysis
6.
Competitors Analysis
7.
PESTLE Analysis
8.
Market Segmentation
9.
Market Strategy
10.
Financial Analysis
11.
Future Plan
EXECUTIVE SUMMARY
ProFitness will provide fitness ,body building
& weight loss programs to its members on a profit making basis.
ProFitness will offer low cost services to all segments of its customers.
ProFitness will have their own training facility with state of the art health care equipment from quality manufacturers.
It will target people of all age group.
Our fitness center includes all facilities which are provided by leading fitness center in Navi
Mumbai.
BUSINESS DESCRIPTION
ProFitness health club is situated in
Kharghar, Navi Mumbai.
It will be formed by 7 members of its founder's group in the year December ,2011 with an initial investment of Rs 1crore.
It will be headed by 2 of its founding members Mr Amit Sharma & Mr Anoop
Shet.
ProFitness will provide health and fitness services that are good in quality and low in cost.
DETAILS OF SENIOR MANAGEMENT
Amit Sharma is the Co-owner and manager of ProFitness.
He has done MBA from ITM Business school,
Navi Mumbai with major in marketing management. He has worked as marketing analyst for more than 5 years.
SERVICES & OFFERINGS OF THE
BUSINESS
ProFitness will provide health & fitness solutions to all age groups from 18-65 yrs with focus on youth.
To charge a nominal fee of Rs 1000/- per month in these times of rising income levels & high inflation.
Some of the Offerings include:1)Aerobics
2Cycling
3) Yoga
4)Muscle Training
5)Guided Weight loss programs
The competitive advantage of our company is offering world class fitness solution at an affordable price
POTENTIAL FOR THE BUSINESS
Fitness industry is a 2500 Crore industry in
India growing at the