Business plan Criteria
The Business Plan Assessment
Business Plan submission Date: January 14th, 2014
Weighting:
50% - Group assessed (Business Plan) 20% - Project Management (Diary) 30% - Presentation (Marketing Plan): 17th and 19th December
ASESSMENT DETAILS
The Business Plans should be no more than 30, A4 pages in length - including appendices.
1. ASSESSMENT SCENARIO
For this module, you and your team are required to develop an idea, which you will present as a business plan for assessment.
You may choose an idea based on past work experience or current employment or otherwise, you may choose an innovative idea for which you see an opportunity and a suitable business model.
In either case, you will research all the related areas of market needs, the feasibility of the project, the sources of finance and the business model.
2. YOUR TASK
Most new businesses flounder due to a shortage of money. Whether it is for capital investment or cash flow purposes it remains the number one problem facing fledgling entrepreneurs. This reflects directly the level of research, both primary and secondary, in the sourcing methodology and analysis of the researched data that has been undertaken. This would have a direct influence on your ability to forecast the data you will use in your capital investment strategy and in your cash flow projections.
The combined personal finance you are prepared to invest in the business suggests an outside investor is necessary. Any outside investor prepared to take the risk in loaning you money needs to be convinced that the business has a good chance of being successful and they have a more than average chance of recovering their money with interest. You must research the generally accepted lending criteria of investors in small business start-up’s.
3. OBJECTIVES OF THE BUSINESS PLAN
To persuade outside investors to invest E30,000 to match your own E30,000 to launch
Business Plan submission Date: January 14th, 2014
Weighting:
50% - Group assessed (Business Plan) 20% - Project Management (Diary) 30% - Presentation (Marketing Plan): 17th and 19th December
ASESSMENT DETAILS
The Business Plans should be no more than 30, A4 pages in length - including appendices.
1. ASSESSMENT SCENARIO
For this module, you and your team are required to develop an idea, which you will present as a business plan for assessment.
You may choose an idea based on past work experience or current employment or otherwise, you may choose an innovative idea for which you see an opportunity and a suitable business model.
In either case, you will research all the related areas of market needs, the feasibility of the project, the sources of finance and the business model.
2. YOUR TASK
Most new businesses flounder due to a shortage of money. Whether it is for capital investment or cash flow purposes it remains the number one problem facing fledgling entrepreneurs. This reflects directly the level of research, both primary and secondary, in the sourcing methodology and analysis of the researched data that has been undertaken. This would have a direct influence on your ability to forecast the data you will use in your capital investment strategy and in your cash flow projections.
The combined personal finance you are prepared to invest in the business suggests an outside investor is necessary. Any outside investor prepared to take the risk in loaning you money needs to be convinced that the business has a good chance of being successful and they have a more than average chance of recovering their money with interest. You must research the generally accepted lending criteria of investors in small business start-up’s.
3. OBJECTIVES OF THE BUSINESS PLAN
To persuade outside investors to invest E30,000 to match your own E30,000 to launch