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Business Plan Laundry

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Business Plan Laundry
STRATEGIC PLAN
WINTER 2005

Mission Statement

The mission of the Davidson College Laundry is to provide laundry services to students, college departments, and private individuals. By doing so in a convenient, timely, personalized and financially responsible manner, the College Laundry enables students to spend more time in academic and extra-curricular pursuits and effectively supports departmental activity. Services include the care and handling of personal clothing, bed linens, dry cleaning, and catering linens.
Core Values • Integrity Every member of our organization behaves in an ethical manner. We will do the right things for the right reasons. • Customer Service We will act in the best interest of our customers, providing the highest level of customer satisfaction through service, quality and responsiveness. • Collaboration Through collaborative efforts we will foster opportunities for individual and organizational growth. We will treat all employees with dignity and respect. Vision Statement
The Lula Bell Houston Laundry continues to provide high quality service to its customers by implementing services and programs that provide greater convenience to their lives. The College Laundry has provided broader services and greater accessibility with enhancements like the after hours laundry drop-off, a larger, more accessible self-service washroom with amenities allowing students to study or relax while waiting on their laundry. Simultaneously the College Laundry has grown its cash business significantly through improved marketing and promotions efforts.
S.W.O.T. Analysis

Strengths

• Provide great laundry service • Impressive pricing for services • Quality Dry cleaning • Alterations • Meeting expectations • Getting good feedback from Customers (Gratitude from customers) • Bringing money to the college • Teamwork • Prompt service • Flexibility • Communication with

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