Table of contents
Chapter I Executive summary
A. Company Objectives
B. Company’s Mission and Vision Statement
C. Feasibility Criteria
1. Market analysis 2. Product and Services 3. Organization and Management 4. Financials of the Business
Chapter II Market Analysis
A. Demand Analysis
1. The Market 2. Market segmentation 3. Survey Results and Analysis
B. Competitors
C. Competition Analysis
D. Marketing Program
Product Price Place Promotion
Chapter III Products and Services
A. Product Stage/Process
1. Production Process 2. Packaging
B. Product/ Service/facilities
1. Store Lay out 2. Location
Chapter IV Organization and Management
A. Capital Contribution
B. Salaries and Allowances
C. Company Structure and Organization
1. Staffing Requirements 2. Organizational Chart
D. Company Policies
Chapter V Financials of the Business
A. Pro- Forma Balance Sheet B. Pro-Forma Income Statement C. Cash Flow Statement
Bibliography
Appendices
A. Community Tax Certificate
B. Business Permit
C. Sanitary Permit
D. Mayor’s Permit
E. DTI Permit
F. Partner’s Profile
List of Tables
Table No. Description
Table 1 Respondents who eat Pizza
Table 2 Flavor of Pizza
Table 3 Respondents allotted budget for snack
Table 4 Beverages
Table 5 Results of how many times they eat Pizza
Table 6 Costing of the products price
Table 7 Weight and price of the product
Table 8 Capital Contribution
Table 9 Salaries and Allowances
Table 10 Projected Balance Sheet
Table 11 Projected Income