BUSINESS RESEARCH METHODOLOGY
BUSINESS RESEARCH METHODOLOGY
TUTORIAL
1. Why do we need to conduct social science research? Explain the differences between deductive and inductive research.
Social science research refers to any scientific study of human action and interaction focusing on elements of thought and behaviour that are in some sense social. As such, social scientists aspire to science. They intend to study human action and interaction and thought and behaviour in a systematic, rigorous, evidence-based, generalizing, replicable, and cumulative fashion. Such research is, or can be, of great importance to human affairs.
Social science or soft science studies the human aspects of the world. It includes an in-depth study and evaluation of human behavior by using scientific methods in either quantitative or qualitative manner. The subject matter of the soft science can be subjective or objective. In contrast to hard science or natural science, social science reveals subjective, objective, inter-subjective and structural aspects of the society. In simple words, it measures the social developments of the society and finds the emerging drawbacks too. The work of social science is to watch where the society has been heading and what more can be done to benefit the entire race.
If we dig out the historical evidences, we will find that social science has been a constant part of the development of the human race. It is interesting to know that great philosophers like Plato and Aristotle were advocates of social science and their philosophies are based on the objectives of social sciences only.
So, social science is very much present into our day-to-day life and has a pivotal role in the societal growth and development.
In an inductive approach to research, a researcher begins by collecting data that is relevant to his or her topic of interest. Once a substantial amount of data have been collected, the researcher will then take a breather from data collection, stepping back to get a
TUTORIAL
1. Why do we need to conduct social science research? Explain the differences between deductive and inductive research.
Social science research refers to any scientific study of human action and interaction focusing on elements of thought and behaviour that are in some sense social. As such, social scientists aspire to science. They intend to study human action and interaction and thought and behaviour in a systematic, rigorous, evidence-based, generalizing, replicable, and cumulative fashion. Such research is, or can be, of great importance to human affairs.
Social science or soft science studies the human aspects of the world. It includes an in-depth study and evaluation of human behavior by using scientific methods in either quantitative or qualitative manner. The subject matter of the soft science can be subjective or objective. In contrast to hard science or natural science, social science reveals subjective, objective, inter-subjective and structural aspects of the society. In simple words, it measures the social developments of the society and finds the emerging drawbacks too. The work of social science is to watch where the society has been heading and what more can be done to benefit the entire race.
If we dig out the historical evidences, we will find that social science has been a constant part of the development of the human race. It is interesting to know that great philosophers like Plato and Aristotle were advocates of social science and their philosophies are based on the objectives of social sciences only.
So, social science is very much present into our day-to-day life and has a pivotal role in the societal growth and development.
In an inductive approach to research, a researcher begins by collecting data that is relevant to his or her topic of interest. Once a substantial amount of data have been collected, the researcher will then take a breather from data collection, stepping back to get a