Business Strategy-Gitanjali Gems
GEETANJALI GEMS LTD
BUSINESS OVERVIEW
ESTABLISHED PRESENCE * The company is one of the India’s largest integrated diamond and jewellery companies established in 1986. * Sight holders status with DTC through a promoter group company. * Sophisticated and scalable diamond and jewellery manufacturing facilities. * Approximately 1,246 retail outlets in India and 143 outlets in the U. S.
Strategy and outlook * The company will continue to focus on growing its domestic retail business, maturing its acquisitions overseas and follow the organic and inorganic route to growth. * The company has taken effective steps to optimize its production costs further and improve profitability. * Its diversification in the Lifestyle space is also expected to contribute to revenue, and the infrastructure projects are also going to be implemented as per plan.
EXPANSIONS * Ramping up the retail chain * Expanding stores in India * Acquisitions including Samuels. Rogers and Tri star. * Plans to make further inorganic growth in the U.S and Far East. * Expanding manufacturing capabilities to address increasing demand * Further integration within the jewellery value chain * Higher margins in retail business * Higher value addition
DIVERSIFICATIONS
* Gitanjali lifestyles to focus on Manufacture and distribution of luxury and Lifestyle products. * Developing 200 acres gems & Jewellery SEZ in Hyderabad. * Plans to develop more SEZ’s focused on gems & jewellery across India. * To partner for developing real estate infrastructure. * Leverage its key strengths. * Large opportunity for incremental revenue. * Diversify business model
M.PORTER’S FIVE FORCE MODEL FOR JEWELLERY INDUSTRY
INTER FIRM RIVALRY : HIGH
Two types of rivalry :
INSIDE INDIA : * Large presence of unorganized sector 0.2 million gold jewellers and over 8000 diamond jewellers.
OUTSIDE INDIA *
BUSINESS OVERVIEW
ESTABLISHED PRESENCE * The company is one of the India’s largest integrated diamond and jewellery companies established in 1986. * Sight holders status with DTC through a promoter group company. * Sophisticated and scalable diamond and jewellery manufacturing facilities. * Approximately 1,246 retail outlets in India and 143 outlets in the U. S.
Strategy and outlook * The company will continue to focus on growing its domestic retail business, maturing its acquisitions overseas and follow the organic and inorganic route to growth. * The company has taken effective steps to optimize its production costs further and improve profitability. * Its diversification in the Lifestyle space is also expected to contribute to revenue, and the infrastructure projects are also going to be implemented as per plan.
EXPANSIONS * Ramping up the retail chain * Expanding stores in India * Acquisitions including Samuels. Rogers and Tri star. * Plans to make further inorganic growth in the U.S and Far East. * Expanding manufacturing capabilities to address increasing demand * Further integration within the jewellery value chain * Higher margins in retail business * Higher value addition
DIVERSIFICATIONS
* Gitanjali lifestyles to focus on Manufacture and distribution of luxury and Lifestyle products. * Developing 200 acres gems & Jewellery SEZ in Hyderabad. * Plans to develop more SEZ’s focused on gems & jewellery across India. * To partner for developing real estate infrastructure. * Leverage its key strengths. * Large opportunity for incremental revenue. * Diversify business model
M.PORTER’S FIVE FORCE MODEL FOR JEWELLERY INDUSTRY
INTER FIRM RIVALRY : HIGH
Two types of rivalry :
INSIDE INDIA : * Large presence of unorganized sector 0.2 million gold jewellers and over 8000 diamond jewellers.
OUTSIDE INDIA *